Marketing Manager

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $80k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 1%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Emerald

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2014

💼 Consulting

🏗️ Construction

📦 Logistics

💰 $400M Post IPO equity on 2020-07

Consulting • Construction • Logistics

Emerald is a market-leading events and media company that produces over 100 live events and a portfolio of digital media properties to connect buyers, brands, and professionals across industries such as design & construction, retail, industrial, luxury, sports, and technology. The company builds interactive in-person experiences and online communities, leveraging industry expertise and data-driven insights to drive business development, networking, and market intelligence for professional audiences.

📋 Description

• Develop and execute integrated marketing campaigns supporting attendee acquisition, exhibitor retention, and revenue goals • Build annual marketing plans balancing event launches with year-round audience engagement • Create messaging and campaigns across email, web, paid media, social, partnerships, PR, and content marketing • Manage campaign calendars and deliver projects on time and within budget • Execute multi-channel demand generation campaigns and optimize through segmentation, A/B testing, and conversion optimization • Partner with Marketing Operations to maximize HubSpot, SEO, and marketing automation capabilities • Manage agencies and partners delivering paid search, paid social, and digital advertising initiatives • Leverage AI-powered marketing tools to improve productivity and campaign performance • Develop initiatives strengthening relationships with attendees, exhibitors, and industry partners • Collaborate with Sales, Show Management, Marketing Operations, Registration, Operations, and external partners • Monitor campaign performance using HubSpot, Google Analytics, Power BI, and other reporting tools • Present campaign results and recommendations to Marketing leadership while championing continuous improvement • Deliver attendee registration and revenue goals • Support exhibitor acquisition and retention objectives • Increase digital engagement across owned channels • Improve campaign conversion rates through testing and optimization • Build year-round engagement for event communities

🎯 Requirements

• 5+ years of B2B marketing experience, preferably in events, media, associations, or demand generation • Experience with integrated marketing campaigns • Experience with marketing automation, with HubSpot preferred • Experience with paid media and analytics • Experience with Google Analytics, Power BI, SEO, and AI marketing tools preferred • Strong project management, communication, and cross-functional collaboration skills • Growth mindset and curiosity • Strong commercial thinking and analytical skills • Creativity balanced with data-driven decision making • Ability to manage multiple priorities in a fast-paced environment • Passion for testing new marketing ideas and technologies

🏖️ Benefits

• Bonus eligible • Unlimited vacation for exempt employees • Flexible working locations • 401(k) plan with a company match • Medical, dental, and vision coverage • Transgender services and fertility benefits • Parental and caregiver leave • Dependent, commuter, and FSA benefits • Professional development programs like Toastmasters • Mental wellness tools

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