Senior Demand Generation Manager

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Employ Humanity

1 - 10 employees

Founded 2017

🤝 B2B

📚 Education

B2B • Education

Employ Humanity is a leadership development and culture design firm founded by Bill Marklein that helps organizations build servant leadership, stronger workplace culture, and employer branding through keynote speaking, workshops, conferences, training programs (including Sunday Night Leadership®), team courses, and strategic retreats. The company organizes events like Leadership Day at Lambeau Field, offers speaking and corporate training services, and promotes workplace excellence and employee engagement to business audiences. Employ Humanity also maintains a large social audience and supports membership, nominations, and awards to celebrate leadership and great workplaces.

📋 Description

• Own Employ's field marketing strategy and execution, delivering high-impact tradeshows, customer events, and ABM experiences that drive pipeline and revenue. • Develop and scale co-marketing programs with strategic partners to generate demand, expand market reach, and create measurable pipeline impact. • Lead execution of Employ's strategic ABM programs, partnering closely with Sales to engage and convert priority accounts into pipeline. • Drive cross-functional marketing campaigns that align content, paid media, lifecycle, web, events, and sales motions to generate pipeline growth. • Partner closely with Sales and RevOps to enable the team on marketing programs, maximize campaign effectiveness, ensure strong follow-up execution, and drive pipeline progression across key programs.

🎯 Requirements

• Experience: 5+ years of experience in demand generation, growth marketing, or integrated marketing within B2B SaaS or technology companies. • Industry Experience: Experience in HR tech, recruiting technology, or adjacent B2B SaaS categories is a plus, but not required. • Pipeline Mindset: Demonstrated success developing programs that drive measurable pipeline and revenue impact. • Cross-Functional Collaboration: Strong ability to build relationships and partner effectively across Sales, Marketing, RevOps, and executive stakeholders. • Strategic & Executional Balance: Equally comfortable developing strategy and rolling up your sleeves to execute. • Project Leadership: Highly organized, able to manage multiple priorities, influence without authority, and drive initiatives to completion. • Data-Driven Decision Making: Uses data and insights to evaluate performance, identify opportunities, and improve outcomes. • Ownership & Accountability: Proactive, resourceful, and accountable for results, with a strong bias toward action. • Adaptability: Thrives in fast-paced environments, navigates ambiguity well, and brings structure to evolving priorities.

🏖️ Benefits

• Unlimited PTO: Trust-based time off so you can recharge and bring your best self to work. • Comprehensive benefits: Medical, dental, and vision coverage to support you and your family’s health and well-being. • Learning & development programs: Access to training, mentorship, and development resources to grow your skills — from HR operations to total rewards strategy.

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