Paid Ads Designer

Job not on LinkedIn

🔥 1 hour ago

🦌 Connecticut – Remote

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💵 $60k - $70k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

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Logo of IMPACT

IMPACT

51 - 200 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

IMPACT is a company that specializes in coaching and training programs focused on transforming the sales and marketing strategies of businesses. Through its "They Ask, You Answer" framework, IMPACT helps organizations improve their sales performance, web design, marketing strategies, and AI enablement to drive sustainable revenue growth. The company offers a holistic system that adapts to modern buying behaviors and assists clients in building internal capabilities to become self-sufficient. Additionally, IMPACT hosts community events, offers certifications, and provides free learning resources to help businesses innovate and grow.

📋 Description

• Own ad creative from concept through final asset, including design strategy, first drafts, revision cycles, and production pipeline • Run creative strategy for each client account through competitor and market research, testing plans, and performance-data-driven campaign concepts • Create first drafts and full static ad campaign suites for Meta, Google, and LinkedIn • Manage internal and client revision cycles with tight turnarounds, limited rounds, and clear rationale • Operate and improve the AI production pipeline for versioning and resizing workflows • Test and systematize new tools that reduce production time without sacrificing quality • Direct video creative through scripting, storyboards, and creative briefs • Quality-check offshore and freelance design output before delivery to clients • Maintain organized working files, final files, and folder structures • Work directly with the Head of Paid Media and alongside contract design and video talent • Track first-draft turnaround time, revision rounds, on-time delivery rate, and creative test volume

🎯 Requirements

• 3–5 years designing digital ad creative in an agency or in-house performance marketing environment • Portfolio of direct-response work with proven results • Deep understanding of branding and digital buyer psychology • Advanced proficiency in Adobe Photoshop • Advanced proficiency in Google Business Suite • Fluency in Figma • Experience with Adobe Premiere Pro and Creatopy / The Brief or a comparable ad production platform is a plus • Comfort attending video calls and discussing strategy with clients • Meticulous attention to detail, including typos, alignment, and brand compliance • Strong written communication for explaining creative decisions to clients and teammates daily • Ability to take and give direct feedback and maintain a quality bar with contractors • Consistent focus on personal development and learning • Excellent time management skills • AI-assisted image generation or enhancement • Background removal, upscaling, and smart resizing • Template-based workflows • Familiarity with AI tools that reduce repetitive effort without sacrificing quality • Scriptwriting and video editing skills are a bonus • Experience inside an EOS, Traction, or ScalingUp company is a bonus • Familiarity with Looker Studio, Google Analytics, or other reporting tools is a bonus • Comfortable using Claude or ChatGPT in daily operations workflows is a bonus • Ability to work 9:00 AM to 5:00 PM Eastern Time • Professional, distraction-free workspace with strong internet and good lighting • Willingness to travel occasionally to visit clients and attend IMPACT conferences

🏖️ Benefits

• Competitive salary range of $60,000 to $70,000, based on experience • Health, vision, and dental coverage • 401(k) with company match • Paid time off • Flexible work schedule • Paid parental leave to support your growing family • Flexibility for independent work outside of client meetings and team rituals • Accommodations provided as needed for travel • Occasional client trips and IMPACT conferences provide opportunities to connect with clients, colleagues, and the broader community

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