Marketing Operations Manager

Job not on LinkedIn

🔥 2 hours ago

🏄 California – Remote

🏄 California – Remote

💵 $100k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

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Enformion

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

⚖️ Legal

📦 Logistics

Consulting • Legal • Logistics

Enformion is a company specializing in data technology solutions that empower informed decisions across various industries. They provide secure and efficient services such as identity verification, fraud and risk mitigation, and customer data enrichment using AI and machine learning. Enformion's offerings cater to financial services, government agencies, eCommerce, and legal professionals, enhancing customer experiences while ensuring compliance and reducing risk. Their platform delivers powerful insights to optimize marketing, streamline collections, and safeguard against fraud, supporting over a thousand organizations nationwide.

📋 Description

• Build and scale Enformion’s marketing operations function • Identify and implement AI tools, agents, and workflows for personalization, automation, and campaign measurement • Own HubSpot configuration, workflows, automation, governance, integrations, audit, and rebuild • Evaluate, implement, and own the broader marketing technology stack • Standardize campaign frameworks and execute campaign workflows • Own tracking, attribution, UTMs, campaign mapping, CRM structure, and dashboards • Build dynamic audience segmentation and personalization infrastructure • Own data architecture, including enrichment, deduplication, validation, and governance • Support account-based marketing with account-based targeting • Own lead definitions, scoring, routing, and monitoring • Optimize funnel performance and identify conversion drop-offs • Design marketing performance measurement and build reports and dashboards • Analyze channel ROI and make budget and resource recommendations • Deliver recommendations and flag risks before they affect pipeline • Partner with Revenue Operations and Sales; report to the VP Marketing

🎯 Requirements

• 5–8+ years in marketing operations, including significant B2B SaaS experience • Experience building or rebuilding a marketing operations function, or deep exposure to best-in-class marketing organizations • Strong understanding of SaaS revenue metrics and funnel analytics • Must be U.S.-based and authorized to work without sponsorship • Deep HubSpot expertise and marketing platform administration experience • Familiarity with AI tools, AI agents, LLM-powered workflows, and intelligent automation in marketing/operations • Technical fluency with integrations, data modeling, APIs, and workflow automation • Strong understanding of CRM reporting and data architecture • Proficiency with enrichment and data tools • Ability to translate business strategy into operational infrastructure • Strong process design and documentation skills • Ability to educate stakeholders on best practices • Systems thinking and ability to scale processes • Ability to work independently with minimal oversight • Strong communication skills and ability to present data, insights, and recommendations to leadership and cross-functional stakeholders

🏖️ Benefits

• Flexible remote work • Generous PTO and holidays • Medical, dental, and vision coverage • 401(k) with employer contribution • Parental leave • Life and short/long-term disability insurance • Base salary of $100,000–$120,000 plus bonus