Growth Marketing Manager

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Logo of EverCommerce

EverCommerce

1001 - 5000 employees

☁️ SaaS

🤝 B2B

📣 Marketing

💰 Private equity on 2019-08

SaaS • B2B • Marketing

EverCommerce is a provider of industry-tailored software that powers the service economy. It builds SaaS products to digitally transform daily operations for service professionals, including business management, electronic billing and mobile payments, omni-channel marketing, and customer engagement tools. EverCommerce focuses on verticalized solutions—not mass-market software—designed to modernize operations, marketing, and customer interactions for businesses that provide services.

📋 Description

• Own the strategy and performance for new customer acquisition across paid social, paid search, display, affiliate/partnerships, and emerging channels • Act as the primary strategic partner and day-to-day point of contact with the internal paid media team • Build and own quarterly and annual growth plans across Web, iOS, and Android • Monitor CAC, conversion rates, pacing, and channel-level ROI, reallocating investment to maximize efficient growth • Own new customer acquisition forecasting for traffic, signup, and paid conversion by channel and platform • Coordinate paid media, SEO, app store/ASO, and other channels toward shared growth goals • Prioritize and sequence cross-channel funnel experiments • Partner with Analytics on measurement, instrumentation, dashboards, and reporting infrastructure • Provide strategic direction and shared oversight for SEO and Growth Analytics functions supporting Joist • Translate performance data into recommendations and strategy for marketing leadership • Own acquisition performance reporting and regular business reviews across Web, iOS, and Android • Partner with Product Marketing on positioning, feature launches, and product launches • Coordinate with Customer Marketing/Lifecycle on acquisition-to-onboarding handoffs • Represent growth and paid performance in marketing leadership discussions and planning cycles

🎯 Requirements

• 6+ years of experience in growth marketing, performance marketing, or digital marketing • Meaningful experience owning a significant paid media budget; $10M+ preferred • Ideally experience in B2B SaaS • Proven track record setting and executing acquisition strategy and owning growth plans • Experience partnering with or directly managing internal or agency paid media teams • Experience owning acquisition/growth forecasting and translating forecasts into channel-level plans • Experience building and prioritizing cross-channel experimentation roadmaps • Experience across Web, iOS, and Android, including app store dynamics and mobile attribution • Strong analytical skills and fluency interpreting funnel and channel data • Comfort with GA4, Amplitude, Mixpanel, or similar tools • Experience directing or closely partnering with SEO and analytics functions • Excellent stakeholder management and ability to influence teams without direct reporting relationships • Strong executive communication skills • Self-starter comfortable building credibility with cross-functional partners • Must be eligible to work without sponsorship • Experience in payments, fintech, or subscription/usage-based monetization models is nice to have • Experience with mobile app growth/ASO is nice to have • Familiarity with lifecycle/CRM platforms such as Braze is nice to have

🏖️ Benefits

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid • Continued investment in your professional development • Day 1 access to a robust health and wellness benefits package, including an annual wellness stipend. • 401k with up to a 4% match and immediate vesting • Flexible and generous (FTO) time-off • Employee Stock Purchase Program

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