Senior Growth Marketing Manager – Acquisition

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $115k - $130k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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EverCommerce

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2016

🏥 Healthcare

💼 Consulting

📦 Logistics

💰 Private Equity Round on 2019-07

Healthcare • Consulting • Logistics

EverCommerce is the leading service commerce platform, providing vertically-tailored, integrated SaaS solutions to over 500,000 global service-based businesses. Established in 2016, EverCommerce offers software solutions that help businesses market their services, streamline day-to-day operations, and enhance customer engagement. The company specializes in powering the service economy with digital transformation across multiple industries, including Home & Field Services, Health Services, and Fitness & Wellness. EverCommerce's technology aims to accelerate growth, improve operations, and increase retention for small and medium-sized businesses, transforming the way they interact with customers through modern digital and mobile applications.

📋 Description

• Serve as the primary day-to-day owner of EverHealth’s external performance marketing agency relationship. • Manage agency briefs, testing plans, and performance accountability across paid search, paid social, display, SEO, and AEO. • Translate product-line growth strategy into agency briefs, ICP filters, campaign objectives, and optimization expectations. • Own reporting on agency-sourced pipeline efficiency, including cost per MQL/CAC by channel, and recommend budget allocation and channel mix. • Manage the agency relationship, escalate performance issues, and keep the Head of Growth Marketing informed. • Translate product strategy, launches, and messaging into coordinated cross-functional campaign execution. • Connect Brand, Growth, and Creative teams to ensure timely campaigns aligned with brand voice and positioning. • Maintain a consistent campaign calendar and operating cadence across the EverHealth portfolio. • Design and execute a signal-based ABM/outbound acquisition motion using intent data and ICP-based targeting. • Build outbound messaging and sequencing strategy with Sales/SDR leadership. • Own and report on the Outbound MQL goal, testing targeting and messaging to improve performance. • Partner with RevOps on lead handoff definitions and data quality standards for outbound-sourced leads.

🎯 Requirements

• 8+ years of experience in B2B SaaS or Health IT growth, acquisition, or performance marketing, with direct experience managing external agency relationships. • Experience building or scaling ABM and/or outbound acquisition programs, including ICP-based targeting, intent signals, and message/sequence design. • Agency-side experience (in-house or client-facing) is a plus. • Experience coordinating cross-functional, multi-stakeholder campaigns across brand, creative, and growth teams. • Comfort partnering with Sales and RevOps on lead handoff, targeting alignment, and outbound performance metrics (connect rate, reply rate, meeting set rate), without owning SDR management directly. • Working familiarity with sales engagement/cadence platforms (e.g., Groove, Outreach, Salesloft) and core marketing/sales systems (Salesforce, HubSpot); deep platform administration is not required for this role. • Strong communication skills with the ability to synthesize performance data into clear recommendations for brand and growth leadership. • Comfortable operating with ambiguity in a newly scoped role, building process and infrastructure from the ground up. • Must be eligible to work without sponsorship.

🏖️ Benefits

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid • Continued investment in your professional development • Day 1 access to a robust health and wellness benefits package, including an annual wellness stipend. • 401k with up to a 4% match and immediate vesting • Flexible and generous (FTO) time-off • Employee Stock Purchase Program