Product Marketing Manager

Job not on LinkedIn

🔥 7 minutes ago

🇺🇸 United States – Remote

💵 $130k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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EverTrue

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏢 Enterprise

🤝 Non-profit

💰 $6M Series C on 2017-08

Software • Enterprise • Non-profit

EverTrue is a company dedicated to enhancing the donor management and fundraising experience through its software platform. Their innovative solutions support advancement organizations in discovering prospects, empowering gift officers, making asks, and stewarding donors. EverTrue provides a Donor Experience Platform that leverages AI, automation, and data insights to drive revenue and build lasting donor relationships. The company offers a range of products including real-time dashboards, personalized video communication, and digital endowment reporting, designed to streamline fundraising efforts and improve donor relations. Trusted by thousands of teams, EverTrue is transforming traditional fundraising by enabling organizations to engage their entire donor pyramid effectively.

📋 Description

• Develop and maintain positioning, value propositions, and messaging frameworks for products and buyer/user personas • Plan and run go-to-market execution for new products and features • Create tiered launch plans, release notes, internal enablement, customer communications, and campaign assets • Partner with Revenue Enablement to support Sales and Customer Success with pitch decks, demo narratives, battlecards, objection handling, one-pagers, ROI stories, and training • Talk to customers and prospects regularly • Run win/loss analysis and track competitors • Bring customer and market insights to Product to shape the roadmap • Partner with demand generation and content teams on web copy, case studies, webinars, emails, and conference presence • Identify and develop customer champions for case studies, references, testimonials, and speaking opportunities • Define success metrics for launches and enablement programs, including adoption, pipeline influence, and win rates

🎯 Requirements

• 3-5 years of experience in product marketing in B2B SaaS • Track record of launching products and building messaging that measurably helped sales teams win • Excellent writing skills, simplifying complex functionality • Comfort presenting to customers, executives, and sales teams • Customer curiosity and ability to turn interviews and data into clear insights • Strong project management skills and ability to run several launches across teams • Collaborative, low-ego approach and comfort working in a fast-moving, growing company • Experience marketing to higher education, K–12, or nonprofit organizations, especially advancement, development, or alumni relations teams • Experience marketing AI, data, or analytics products

🏖️ Benefits

• 2.5% bonus plan based on company performance • 80% of medical, dental, and vision insurance premiums covered • 401k match of up to 3% • Remote-first environment for flexible work • Generous paid time off • Professional growth and development opportunities • Opportunities to connect with colleagues in-person and virtually • Opportunity to contribute to nonprofits and educational institutions

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