
11 - 50 employees
Founded 2020
🤝 B2B
☁️ SaaS
🚗 Transport
B2B • SaaS • Transport
Farel is an all-in-one operating system and SaaS platform built for growing airlines, replacing fragmented vendors and integrations with a single unified solution. It provides inventory and departure control, multichannel distribution, direct-sales website and mobile apps, an API and agency portal, integrated payments, and end-to-end automation for booking, refunds, rebookings, and cancellations. YC-backed and headquartered in San Francisco, Farel targets airlines with straightforward pay-per-passenger pricing and no per-feature fees to streamline operations and boost revenue.
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11 - 50 employees
Founded 2020
🤝 B2B
☁️ SaaS
🚗 Transport
B2B • SaaS • Transport
Farel is an all-in-one operating system and SaaS platform built for growing airlines, replacing fragmented vendors and integrations with a single unified solution. It provides inventory and departure control, multichannel distribution, direct-sales website and mobile apps, an API and agency portal, integrated payments, and end-to-end automation for booking, refunds, rebookings, and cancellations. YC-backed and headquartered in San Francisco, Farel targets airlines with straightforward pay-per-passenger pricing and no per-feature fees to streamline operations and boost revenue.
• Own new business acquisition among small and midsize airlines across North America, running the full sales cycle—from targeted outbound and discovery through contract signature and first revenue—while building a repeatable process that scales. • Build and qualify pipeline Develop account lists targeting North American craft outbound sequences, and represent Farel at regional aviation events to engage airline executives and commercial leaders. • Lead consultative deals Run discovery workshops, quantify business cases, coordinate solution demos, and manage multi-stakeholder evaluations for six-figure ARR opportunities across North America. • Drive contracts to close Own pricing, negotiation, and commercial terms, partnering with Legal and Finance to reach signature and hand-off to Customer Success. • Refine the sales engine Instrument funnels, A/B-test outreach, and share win/loss insights with Marketing, Product, and Leadership to sharpen positioning and roadmap. • Represent Farel in-market Act as the face of Farel at trade shows, airline forums, and partner meetings across North American hubs, cultivating local relationships and brand presence.
• 5+ years of quota-carrying SaaS/software sales experience, including closing six-figure, multi-stakeholder deals. • Demonstrated record of new business acquisition in aviation, travel-tech, or other enterprise-software domains; familiarity with airline systems (PSS, revenue management, etc.) is a plus. • Startup mindset: self-directed, data-driven, and comfortable iterating quickly on outreach, messaging, and process. • Strong negotiation, presentation, and stakeholder-management skills, able to engage C-level executives and translate product value into business outcomes. • Based in North America; ability to travel across North America region as needed.
• Remote from North America: 100%
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