Product Marketing Manager

Job not on LinkedIn

🔥 29 minutes ago

🏈 Alabama, Arizona, +8 more states – Remote

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💵 $103.6k - $134k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 3%

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Logo of FINBOA

FINBOA

11 - 50 employees

Founded 2016

☁️ SaaS

🏦 Banking

💳 Fintech

SaaS • Banking • Fintech

FINBOA is a SaaS provider of compliance-first dispute management and back-office automation for community and regional banks and credit unions. The company offers automated solutions for Reg E dispute tracking, payment disputes, treasury onboarding, exception management, and digital process automation that integrate with digital banking systems to reduce processing time, write-offs, and compliance risk while enabling touchless or policy-driven decisioning.

📋 Description

• Develop positioning, messaging, and value propositions across FINBOA’s product portfolio • Lead go-to-market planning for new products, enhancements, and integrations • Create competitive battlecards, market intelligence reports, and win/loss analyses • Conduct pricing and market research to support pricing and packaging recommendations • Develop presentations, solution briefs, competitive guides, and objection-handling tools • Train client-facing teams on product positioning and differentiation • Partner with Product Managers to translate technical capabilities into customer-focused value • Align messaging and enablement content with Sales, Client Experience, and Solutions Consulting • Support strategic sales opportunities and RFP responses • Manage industry analyst briefings and inquiries • Measure launch performance, product adoption, and enablement effectiveness • Maintain an organized, current library of commercialization and sales enablement content • Help deliver coordinated product launches, increase product adoption, strengthen competitive positioning, and provide Sales with trusted content • Provide market insights and recommendations to inform product, pricing, and commercialization decisions

🎯 Requirements

• Must reside in a FINBOA-approved location: Alabama, Arkansas, Arizona, Florida, Georgia, Illinois, Massachusetts, North Carolina, New York, Pennsylvania, South Carolina, or Texas • Five (5) or more years of experience in product marketing, product management, solutions consulting, or a related SaaS role • Experience developing product positioning, messaging, and go-to-market strategies • Strong writing, presentation, analytical, and project management skills • Ability to translate technical capabilities into clear business value • Experience creating competitive intelligence and sales enablement resources • Proven ability to align cross-functional teams around shared priorities • Experience in financial services, fintech, banking, payments, fraud, disputes, or treasury management is strongly preferred • Experience with enterprise software, workflow automation, or industry analyst relations is a plus • Occasional travel may be required

🏖️ Benefits

• Simple IRA with Company Matching • Bonus based on performance • Competitive salary • Dental insurance • Health insurance • Opportunity for advancement • Paid time off • Training & development • Vision insurance • Wellness resources • Occasional travel may be required • Medical, dental, and vision coverage • Reasonable accommodations throughout the application and interview process

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