Public Relations Specialist

Job not on LinkedIn

🔥 0 minutes ago

🐊 Florida – Remote

🐊 Florida – Remote

💵 $52.6k - $104.2k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎙️ Public Relations (PR)

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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FlexPoint

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 20-year success story

📚 Education

🛍️ eCommerce

Education • eCommerce

FlexPoint is a PreK-12 online education leader, offering schools and districts high quality education solutions, including individual courses, comprehensive online learning programs, and professional development. For over 20 years, FlexPoint has been partnering with educators to provide the tools needed to achieve higher student outcomes. Accredited by Cognia and the Accrediting Commission for Schools Western Association of Schools and Colleges, FlexPoint has won multiple awards for excellence in education technology and online learning. FlexPoint is a registered trademark of Florida Virtual School and serves students in over 100 countries, with more than 8 million course completions.

📋 Description

• Develop and execute content and public relations initiatives for Florida Virtual School (FLVS) and FlexPoint • Research, write, edit, and publish news releases, feature stories, articles, award submissions, talking points, and strategic communications materials • Identify and develop stories highlighting student achievement, teacher excellence, organizational impact, educational innovation, school programs, and educational outcomes • Support media relations through outreach, interview coordination, news release development, coverage monitoring, media reporting, briefing materials, talking points, Q&As, and spokesperson resources • Collaborate with leaders, educators, students, families, subject matter experts, and department stakeholders to gather information and develop content • Create content for news articles, blog posts, thought leadership pieces, infographics, video scripts, executive communications, and other channels • Coordinate with Communications, Marketing, Social Media, and Digital teams to maximize content reach and engagement • Monitor education, workforce, and industry trends for communications opportunities • Coordinate editorial planning, maintain content calendars, and support content prioritization • Publish and maintain content across websites, blogs, and newsroom channels • Ensure content follows organizational messaging, brand standards, editorial guidelines, AP Style, and communications best practices • Monitor content and media performance metrics and recommend improvements • Support strategic communications planning, issues management, crisis communications, and emergency response • Assist with awards, recognition programs, and reputation-building initiatives • Provide backup support for FlexPoint content, thought leadership, media relations, and public relations • Represent the organization at events to gather content, conduct interviews, support media opportunities, and identify story opportunities • Serve on the Crisis Communications Team and respond outside normal business hours when necessary • Meet deadlines, coordinate resources and meetings, and achieve established performance goals

🎯 Requirements

• Bachelor’s Degree in Marketing, Public Relations, Advertising, or Communications; or equivalent combination of education and relevant experience • Three years of professional experience in public relations, journalism, communications, content marketing, media relations, or a related field • Experience writing for multiple audiences and communication channels • Strong news, feature, and strategic writing skills • Knowledge of media relations principles and public relations best practices • Ability to interview diverse stakeholders and transform complex information into clear, compelling stories • Strong knowledge of AP Style and professional editorial standards • Excellent verbal, written, and interpersonal communication skills • Ability to manage multiple projects, competing priorities, and deadlines in a fast-paced environment • Strong attention to detail and commitment to quality • Excellent organizational, planning, and time-management skills • Ability to work collaboratively with internal stakeholders, executives, educators, students, and external partners • Ability to exercise sound judgment and maintain professionalism when handling sensitive or confidential information • Ability to work independently, take initiative, and identify story opportunities • Familiarity with content management systems, digital publishing platforms, media monitoring tools, and analytics reporting • Understanding of content strategy, digital storytelling, and audience engagement principles • Proficiency in Microsoft Office and related workplace technology tools • Ability to work occasional evenings or weekends • Occasional travel throughout Florida, potentially including overnight stays • Accreditation in Public Relations (APR) preferred

🏖️ Benefits

• Competitive salaries • Well-rounded benefits package • Generous paid time off, including 25 holidays, vacation, and sick leave • Professional development opportunities • Occasional travel throughout Florida, with assigned travel expenses/requirements implied by the role • Reasonable accommodations in accordance with existing ADA requirements