Growth Activation Specialist

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $86.7k - $109.7k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Growth Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 0%

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GEHA Health

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1937

🏥 Healthcare

🛡️ Insurance

⚕️ Healthcare Insurance

Healthcare • Insurance • Healthcare Insurance

GEHA Health is a large benefits association dedicated to serving federal employees, retirees, and their families. Founded by postal workers in 1937, GEHA offers a comprehensive range of health and dental plans, including FEHB and PSHB options, as well as additional benefits such as gym memberships, vision benefits, and wellness rewards. With a network of 1. 7 million providers nationwide and extensive prescription drug coverage, GEHA prioritizes reinvesting profits to enhance member experiences and support federal workforce health. Their plans include Medicare Advantage options and a robust telehealth offering, ensuring their members receive the best possible care and coverage.

📋 Description

• Coordinate assigned field activations, partnership activities, sponsorship programs, sales support efforts, and other market-facing initiatives from planning through completion. • Manage day-to-day execution for selected partners and sponsorships, including partner communication, creative delivery, marketing materials, activation needs, deadlines, and follow-up items. • Plan and support events, conferences, fairs, sales meetings, virtual events, hospitality activities, and partner activations. • Coordinate event logistics, materials, staffing, and issue resolution. • Work with vendors and fulfillment partners on promotional items, branded materials, signage, giveaways, shipments, and other activation needs. • Monitor partner commitments, sponsorship assets, event needs, and marketing deliverables. • Serve as a day-to-day contact for internal teams, vendors, and external partners; escalate issues and remove execution barriers. • Support partner meetings, sales activities, events, and follow-up actions that may increase awareness, engagement, or membership growth. • Improve activations, partner experiences, materials, logistics, and internal coordination based on lessons learned. • Prepare updates, notes, recaps, recommendations, and next-step information. • Represent G.E.H.A. with partners, vendors, and internal stakeholders. • Participate in sales planning, sales strategies, territorial coverage, and budgeting processes. • Work on special projects and task forces as assigned. • Develop messaging and work with Marketing on the Account Manager toolbox. • Create and update training materials and policies. • Manage regional and national Field Sales events and activities within budgetary guidelines. • Manage relationships with select external partners, including alignment discussions, utilization tracking, operational oversight, and support.

🎯 Requirements

• Bachelor’s degree in business, marketing, communications, health care administration, sport management, or related field preferred; relevant work experience may be considered in place of a degree. • Two to five years of experience in sales support, marketing, event coordination, partnership support, sponsorship activation, operations support, or related work. • Experience helping coordinate events, campaigns, partner activities, vendor requests, marketing materials, or sales support activities. • Basic understanding of sales, marketing, partnerships, events, sponsorships, or member engagement activities. • Strong organization, follow-up, communication, teamwork, and attention-to-detail skills. • Ability to manage multiple tasks and deadlines while working with internal teams, vendors, and external partners. • Comfortable preparing simple updates, meeting notes, communication drafts, presentation materials, and basic summaries. • Proficient with Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook; familiarity with SharePoint, Teams, or similar platforms preferred. • Experience in health care, insurance, federal employee benefits, sports partnerships, community partnerships, brand sponsorships, sales partnerships, or member engagement preferred. • Experience using Salesforce, Salesforce Marketing Cloud, Workfront, SharePoint, Microsoft Project, or similar platforms preferred. • Must have the ability to provide a non-cellular High Speed Internet Service such as Fiber, DSL, or cable Modems for a home office. • A minimum standard speed for optimal performance of 30x5 (30mpbs download x 5mpbs upload) is required. • Latency (ping) response time lower than 80 ms. • Hotspots, satellite and wireless internet service is NOT allowed for this role. • A dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.

🏖️ Benefits

• Competitive pay/salary ranges • Incentive plan • Health/Vision/Dental benefits effective day one • 401(k) retirement plan: company match – dollar for dollar up to 4% employee contribution (pretax or Roth options) plus a 6% annual company contribution • Robust employee well-being program • Paid Time Off • Personal Community Enrichment Time • Company-provided Basic Life and AD&D • Company-provided Short-Term & Long-Term Disability • Tuition Assistance Program • Remote opportunity • Work-from-home options