Chief Marketing Officer

🔥 3 hours ago

🇺🇸 United States – Remote

💵 $208k - $312k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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GE HealthCare

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1892

🏥 Healthcare

💊 Pharmaceuticals

Healthcare • Medical Technology • Pharmaceuticals

GE HealthCare is a leader in precision care, dedicated to providing innovative technologies and integrated solutions that enhance healthcare services. As a stand-alone company, it focuses on imaging, ultrasound, and healthcare IT, empowering clinicians and improving patient outcomes through advanced medical technologies and personalized care solutions. With a significant investment in research and development, GE HealthCare aims to transform healthcare by making hospitals more efficient and therapies more precise.

📋 Description

• Define and implement the global growth strategy for the MI and Theranostics business • Identify growth opportunities and guide investment, differentiation, and prioritization decisions • Build a clear portfolio narrative from complex technology, clinical evidence, and product roadmaps • Develop creative concepts and connected product stories for major launches • Lead marketing approaches for product launches, pricing, installed-base growth, and customer activation • Partner with regional and commercial teams to increase awareness, preference, adoption, market share, orders, and revenue • Align global product, marketing, and commercial teams while enabling regional adaptation • Lead and develop a global marketing and product management team • Set priorities, build talent, and foster a customer-focused, creative, accountable, commercially minded culture • Maintain standards for patient safety, customer satisfaction, quality, and compliance • Review and approve external marketing communications

🎯 Requirements

• Bachelor’s degree in Marketing, Business Administration, Bioengineering, or a related field, or equivalent experience • Ten or more years of marketing experience, including product marketing • Experience leading global teams • Experience in product launches, commercialization, pricing, or portfolio strategy • Healthcare or medical technology experience required • Strong written and verbal communication skills • Must be legally authorized to work in the United States; GE HealthCare will not sponsor employment visas • Successful completion of a drug screen, as applicable • Preferred: MBA or relevant advanced degree • Preferred: Experience in Imaging, Radiology, Theranostics, Molecular Imaging, or adjacent healthcare technology markets • Preferred: Product management, sales, or regional marketing experience • Preferred: Experience developing portfolio, launch, or brand campaigns • Preferred: Experience leading creative teams, agencies, or integrated marketing programs • Preferred: Strong understanding of segmentation, positioning, pricing, and lifecycle management • Preferred: Proven ability to lead change and work effectively across a matrixed organization

🏖️ Benefits

• Medical, dental, and vision insurance • Paid time off • 401(k) plan with employee and company contribution opportunities • Life, disability, and accident insurance • Tuition reimbursement • Professional development • Challenging careers • Competitive compensation • Performance-based incentive compensation, potentially including cash bonuses and/or long-term incentives (LTI)