Founding GTM Lead

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🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

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GenPeach AI

WebsiteLinkedInAll Job Openings

1 - 10 employees

🤖 Artificial Intelligence

📱 Media

Artificial Intelligence • Media

GenPeach AI is a startup built by experts from BigTech and leading AI startups that develops next-generation AI models for image and video generation of realistic humans. The company focuses on enabling creative freedom and human-centered AI experiences for creators, studios, agencies, and product teams via demos, API access, and waitlist-driven early access. Its offerings target use cases like content creation, virtual influencers/digital humans, film/animation VFX, and interactive media.

📋 Description

• Own early go-to-market execution: community development, content strategy, strategic partnerships and targeted outreach campaigns • Build and manage relationships with design partners and early customers across creator, studio and agency segments; recruit and organize participants for ongoing product research and testing • Drive early commercial conversations and create structured channels for market feedback • Collaborate with product leadership to develop and execute positioning and messaging, turning technical strengths into clear customer value and narratives • Provide clear, structured market feedback that supports product decision-making and execution speed • Track the competitive landscape: emerging GenAI creative tools, workflows and user expectations • Represent GenPeach externally with confidence, credibility and strong EQ

🎯 Requirements

• 3–8+ years in GTM, partnerships, growth or client-facing roles (proven experience serving professional creatives at creative tools companies, agencies, creator platforms, or production studios is a plus) • Proven experience in at least one motion: B2B partnerships/sales (pilots, early deals) and/or B2C growth (creator/prosumer funnels, community building) • Strong customer-facing skills: discovery, value articulation, relationship management, and user engagement • Hands-on, execution-driven mindset with ability to operate independently • 1–2+ years exposure to GenAI products or workflows (hands-on usage and curiosity for newest tools and models) • Experience building early-stage go-to-market systems from scratch (content, community, partnerships, outreach) • Experience at GenAI or AI-first startups • Comfort using AI tools/agents for productivity (automation, outreach, research, content, analytics) • Technical enough to understand model capabilities and engage in product discussions

🏖️ Benefits

• Visa sponsorship (where applicable) • Remote-friendly: fully remote, hybrid, or on-site from our hubs • Regular offsites and in-person events • Flexible PTO