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Business Development Representative

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Gradial

51 - 200 employees

Founded 2023

☁ SaaS

🏱 Enterprise

đŸ€– Artificial Intelligence

SaaS ‱ Enterprise ‱ Artificial Intelligence

Gradial is a SaaS platform that automates and accelerates marketing execution for enterprises using AI-driven agents. It orchestrates content and campaign workflows—authoring, asset management, QA, tagging, assembly, personalization, accessibility, and governance—by integrating with CMS, DAM, ticketing, design, and data systems to deliver faster, compliant, high-volume campaigns. Gradial targets large brands and marketing operations teams that need to scale production velocity, maintain brand controls, and connect performance insights back into execution.

📋 Description

‱ Build pipeline by identifying high-value accounts, researching buying committees, and uncovering the business initiatives that create opportunities for meaningful conversations. ‱ Develop personalized outbound campaigns across email, phone, LinkedIn, and other channels that prioritize relevance over volume and quality over templates. ‱ Use AI-powered tools including ChatGPT, Claude, Clay, LinkedIn Sales Navigator, Outreach, and HubSpot to accelerate research, improve personalization, and continuously refine your prospecting approach. ‱ Qualify inbound and outbound opportunities through thoughtful discovery that uncovers business priorities, marketing challenges, and buying readiness. ‱ Represent Gradial at conferences, customer events, and industry networking opportunities while building relationships that generate long-term pipeline. ‱ Partner closely with Marketing and Account Executives to refine messaging, share market insights, and identify new opportunities within target accounts. ‱ Continuously test new outreach strategies, messaging, and AI-assisted workflows that improve conversion rates and help define best practices across the team. ‱ Maintain accurate account activity and pipeline data while ensuring every customer interaction sets the next stage of the sales process up for success.

🎯 Requirements

‱ 2-4 years of experience in business development, sales development, or another outbound-focused SaaS sales role with a history of consistently generating qualified pipeline. ‱ Experience building your own prospect lists, identifying buying signals, and creating personalized outreach that earns responses from enterprise decision makers. ‱ Confidence engaging senior marketing, digital, operations, and business leaders through phone, email, LinkedIn, and live conversations. ‱ Hands-on experience with HubSpot, Outreach, LinkedIn Sales Navigator, and modern prospecting platforms. ‱ Experience incorporating AI tools such as ChatGPT, Claude, Clay, or other LLMs into your daily workflow to improve research, productivity, and outreach quality. ‱ Strong written and verbal communication skills with the ability to simplify complex ideas and build credibility quickly. ‱ A naturally curious, resourceful, and resilient mindset. You ask good questions, adapt quickly, embrace feedback, and look for better ways to work. ‱ Willingness to travel to conferences and industry events to build relationships and generate new business opportunities.

đŸ–ïž Benefits

‱ medical, dental & vision insurance ‱ 401K retirement plan ‱ paid time off ‱ paid sick leave

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