Senior Director of Product Marketing

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

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Logo of GuidePoint Security

GuidePoint Security

201 - 500 employees

💼 Consulting

🏥 Healthcare

📦 Logistics

Consulting • Healthcare • Logistics

GuidePoint Security is a cybersecurity firm offering consulting, engineering, and managed services to help organizations secure their digital assets. The company specializes in application security, cloud security, data protection, email security, threat intelligence, and identity and access management. With solutions tailored to various platforms including AWS, Microsoft, Google Cloud, and OT environments, GuidePoint Security aims to enhance cybersecurity resilience for both enterprise and government clients. They focus on integrating advanced security technologies and providing expertise in risk assessment, compliance, and security awareness education, helping clients navigate complex cybersecurity challenges and improve their security posture.

📋 Description

• Lead Product Marketing team vision, strategy, and roadmap aligned with overall company goals • Lead and scale go-to-market strategy and execution for new and existing service solution offerings • Oversee launch planning, sales enablement, and competitive positioning • Translate technical content from subject matter experts into compelling collateral and thought leadership • Position GuidePoint's professional services based on thought leadership and competitive perspectives • Apply understanding of buyer personas and the enterprise purchase journey • Conduct market and competitive analysis to inform services positioning and executive decision-making • Work cross-functionally with Professional Services, Sales, Corporate Marketing, and Regional Marketing to ensure cohesive GTM execution and consistent messaging • Oversee content strategy including blogs, white papers, case studies, webinars, and executive presentations • Build and develop the Product Marketing team • Manage budget and resource allocation to drive measurable pipeline and sales enablement impact • Report directly to the Chief Marketing Officer and serve on the Corporate Marketing leadership team

🎯 Requirements

• 12+ years' experience in marketing with at least 3 years in a people leadership role • Significant cybersecurity or information security industry experience • Managed services or professional services background strongly preferred • Ability to manage multiple projects and initiatives simultaneously • Strong communication, presentation, and leadership skills with experience engaging executive-level stakeholders • Demonstrated success defining market positioning and launching differentiated products/services that drive measurable pipeline and revenue impact • Excellent written and verbal communication skills, including thought leadership and executive-level content development • Subject matter expertise in cybersecurity products and services, including specific industry and technical knowledge • Willingness to learn and use AI-enabled tools • Deep understanding of how a product/service is sold and the channels they are sold into • Proven ability to influence and align cross-functional teams at the executive level • Experience building trusted partnerships with Sales, Marketing, Professional Services, and Leadership • Experience managing and developing direct reports, including hiring, coaching, and performance management • Up to 20% travel required, including industry conferences, customer engagements, and company events • Sedentary work • Substantial movement of the wrists, hands, and/or fingers for a minimum of 8 hours a day • Close visual acuity to view computer terminal and/or extensive reading for a minimum of 8 hours a day

🏖️ Benefits

• Remote workforce primarily (U.S. based only, some travel may be required for certain positions, working on-site may be required for Federal positions) • Group Medical Insurance options: Zero Deductible PPO Plan; GuidePoint pays 90% of the premium for employees and 70% for family plans, or High Deductible Health Plan with HSA; GuidePoint pays 100% of employees' premiums and 75% for family plans • HSA contribution: $850 per employee annually or $1,750 per family annually • Group Dental Insurance: GuidePoint pays 100% of the premium for employees and 75% of family plans • 12 corporate holidays • Flexible Time Off (FTO) program • Healthy mobile phone and home internet allowance • Eligibility for retirement plan after 2 months at open enrollment • Pet Benefit Option

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