Senior Field Marketing Specialist

🔥 0 minutes ago

🐊 Florida, North Carolina, +1 more states – Remote

🐊 Florida – Remote 🌲 North Carolina – Remote 🍂 Massachusetts – Remote

💵 $100k - $120k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 1%

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Hack The Box

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

💼 Consulting

📦 Logistics

🔒 Cybersecurity

Consulting • Logistics • Cybersecurity

Hack The Box is a cutting-edge online platform that provides cybersecurity education and training through gamified experiences. It offers a wide range of services including hands-on labs, cybersecurity competitions, and industry-recognized certifications, catering to individuals, professional teams, schools, and enterprises. The platform is designed to help users develop and enhance their skills in offensive and defensive security, equipping them to tackle real-world cyber threats. Hack The Box is widely used for team assessments and skill benchmarking across various industries, and hosts engaging events such as capture-the-flag competitions to facilitate interactive learning.

📋 Description

• Own US field marketing strategy, planning, execution, and optimization aligned with regional pipeline, revenue, and target account goals. • Partner with Sales Leadership and BDRs on quarterly plans, ABM initiatives, lead follow-up, and shared pipeline targets. • Build multi-channel programs across digital, content, webinars, partner initiatives, and strategic events tailored to US market trends. • Develop audience-specific messaging and plays for CISOs, security leaders, technical practitioners, and talent executives. • Create targeted plays to help Sales open doors, expand buying groups, progress opportunities, and revive stalled accounts. • Lead end-to-end event execution, including webinars, executive roundtables, and trade shows, with dedicated pre- and post-event follow-up. • Partner with Channel, Technology, and Customer Marketing to run joint campaigns, leverage customer stories, and drive regional advocacy. • Oversee the US budget, track pipeline creation and ROI, and continuously optimize campaigns using sales feedback and data. • Develop the US marketing strategy, build relationships with Sales, identify regional priorities and target accounts, launch campaigns, and establish reporting and optimization practices. • Collaborate with Demand Generation, Partner Marketing, Product Marketing, Content, Digital, Brand, Communications, Customer Marketing, and Marketing Operations. • Serve as the marketing lead for the US market and connect global marketing priorities with regional needs.

🎯 Requirements

• At least five years of B2B marketing experience, including experience in field marketing, demand generation, account-based marketing, or integrated campaigns. • Experience marketing enterprise SaaS or technology solutions; cybersecurity experience is strongly preferred. • Demonstrated success building regional marketing programs that contribute to pipeline and revenue. • Experience creating marketing strategies that use multiple channels and tactics—not only events. • Strong understanding of enterprise sales cycles, account-based marketing, buying groups, and opportunity acceleration. • Track record of working closely with Sales, Business Development, Partner, and Customer Success teams. • Hands-on experience with marketing automation, CRM, ABM, and reporting platforms such as HubSpot. • Ability to use data and business insights to prioritize programs, evaluate performance, and make investment decisions. • Comfortable setting strategy while also rolling up your sleeves to execute programs. • Strong project-management skills with the ability to manage multiple campaigns, stakeholders, budgets, and deadlines. • Excellent communication, collaboration, and stakeholder-management skills. • Creative, adaptable, and comfortable working in a fast-paced global organization. • Must comply with Hack The Box's US employment requirements; Hack The Box participates in E-Verify.

🏖️ Benefits

• Medical, Dental & Vision (employee coverage 100% paid for by Hack The Box) • 401K w/ employer match • Employer-paid Life and AD&D Insurance • Supplemental Life Insurance • Short-term and Long-term Disability • Healthcare and Dependent Care FSA • Paid paternity & maternity leave • 25 annual leave days • Home Office Allowance • Dedicated budget for training and professional development, participation in conferences • State-of-the-art equipment • Full access to the Hack The Box lab offerings