Senior Public Sector Field Marketing Specialist

🔥 0 minutes ago

🐊 Florida, North Carolina, +1 more states – Remote

🐊 Florida – Remote 🌲 North Carolina – Remote 🍂 Massachusetts – Remote

💵 $100k - $120k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Hack The Box

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

💼 Consulting

📦 Logistics

🔒 Cybersecurity

Consulting • Logistics • Cybersecurity

Hack The Box is a cutting-edge online platform that provides cybersecurity education and training through gamified experiences. It offers a wide range of services including hands-on labs, cybersecurity competitions, and industry-recognized certifications, catering to individuals, professional teams, schools, and enterprises. The platform is designed to help users develop and enhance their skills in offensive and defensive security, equipping them to tackle real-world cyber threats. Hack The Box is widely used for team assessments and skill benchmarking across various industries, and hosts engaging events such as capture-the-flag competitions to facilitate interactive learning.

📋 Description

• Own the Public Sector field marketing strategy across federal, state, local, and education markets. • Partner with Public Sector Sales leadership to develop quarterly and annual marketing plans aligned with pipeline, revenue, account priorities, and business objectives. • Build integrated, multi-channel campaigns using digital programs, content, webinars, executive engagement, ABM, events, and partner initiatives. • Develop targeted ABM and account engagement programs for priority agencies, organizations, and strategic opportunities. • Engage decision-makers across security, workforce development, procurement, and technical teams. • Translate Hack The Box’s value proposition for Public Sector audiences with Product Marketing and Content. • Develop pre- and post-event strategies to extend conferences and field activities into demand-generation, account engagement, and pipeline acceleration programs. • Collaborate with Partner Marketing and Sales on joint demand-generation programs with channel partners, government contractors, resellers, and technology partners. • Identify opportunities for thought leadership, customer advocacy, executive engagement, and community-building. • Manage the marketing budget and prioritize investments based on strategic and pipeline impact. • Establish and track KPIs including account engagement, qualified pipeline, opportunity acceleration, and attributed or influenced revenue. • Provide regular performance insights and continuously optimize the strategy using campaign results and sales feedback. • Establish Public Sector marketing strategy, Sales alignment, priority audiences and accounts, initial campaigns, and measurement framework during the first six months. • Work with AMER Field Marketing, Demand Generation, Partner Marketing, Product Marketing, Content, Digital, Brand, Communications, and Marketing Operations teams.

🎯 Requirements

• At least five years of B2B marketing experience, including experience in field marketing, demand generation, account-based marketing, or integrated campaigns. • Experience marketing to Public Sector audiences, ideally across federal, state, local, or education markets. • Experience in B2B SaaS, cybersecurity, workforce development, or another complex technology category is strongly preferred. • Demonstrated ability to create integrated campaigns that contribute to pipeline and revenue—not only execute events. • Strong understanding of Public Sector audiences, sales cycles, procurement considerations, and partner ecosystems. • Experience working closely with Sales teams to identify priorities, select accounts, and develop coordinated account-engagement plans. • Hands-on experience with marketing automation, CRM, ABM, and reporting platforms such as HubSpot. • Ability to balance strategic planning, creative thinking, analysis, and hands-on execution. • Strong project-management skills with the ability to manage multiple programs, stakeholders, deadlines, and budgets. • Excellent written and verbal communication skills. • A collaborative, proactive approach and the confidence to lead cross-functional initiatives in a fast-moving global organization. • US East Coast / Central US location requirement. • Participation in Hack The Box’s application and interview process, including a job-related assignment. • Must comply with applicable US work authorization requirements; Hack The Box participates in E-Verify.

🏖️ Benefits

• Medical, Dental & Vision (employee coverage 100% paid for by Hack The Box) • 401K w/ employer match • Employer-paid Life and AD&D Insurance • Supplemental Life Insurance • Short-term and Long-term Disability • Healthcare and Dependent Care FSA • Paid paternity & maternity leave • 25 annual leave days • Home Office Allowance • Dedicated budget for training and professional development • Participation in conferences • State-of-the-art equipment • Full access to the Hack The Box lab offerings • Supportive and caring environment fostering growth, flexibility, and autonomy • Global meet-ups