Customer Acquisition Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $84k - $100k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Henry Schein

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1932

🏥 Healthcare

🍽️ Food & Beverage

🏭 Manufacturing

Healthcare • Food & Beverage • Manufacturing

Henry Schein is a global company dedicated to servicing a range of medical and dental providers. It offers a comprehensive portfolio of products and solutions, including practice management software, large equipment, and technology services. Founded in 1932, Henry Schein has established itself as a leader in healthcare products and services, with a commitment to improving health and increasing access to care through strategic growth and innovation across its global operations.

📋 Description

• Design and implement comprehensive customer acquisition strategies across Paid Search, Paid Social, SEO, Influencers, and Affiliate channels • Execute and optimize marketing efforts across paid and unpaid/organic channels • Collaborate with digital marketing agency to drive growth and meet established KPIs • Drive new customer growth through data-driven target audience analysis • Oversee planning, execution, and optimization of digital marketing campaigns to meet acquisition targets • Partner with the creative team on video and static ad asset development • Analyze campaign performance data and metrics including CTR, CPA, and conversion rates • Collaborate with Marketing, Creative, CRO, Retention, and Product teams • Provide customer acquisition and market insights to the larger DP team • Manage a multi-million-dollar media budget and allocate funds for incremental channel value and maximum ROI • Set objectives and expectations with the digital marketing agency, monitor performance and ROI, and conduct regular check-ins • Oversee content production workflow from ideation to publication • May act as a resource for less experienced TSMs and co-lead projects as required • Travel up to 10% as needed

🎯 Requirements

• Typically, 5 to 7 or more years of increasing responsibility in terms of any applicable professional experience • Typically, a bachelor’s degree or global equivalent in related discipline • 5 or more years of experience owning a budget and driving revenue from Customer Acquisition Marketing • Experience managing agencies and/or consultants • Ability to deploy media budget quickly across channels based on performance • Proven track record of driving efficient digital acquisition performance via flawless campaign execution and thorough ongoing analysis • Advanced knowledge of Paid Search and Social platforms, including Google, Bing and Meta • Proficient with SEMRush, Ahrefs or similar SEO tool • Experience in healthcare or other regulated industry is a plus • Strong analytical, communication, and organizational skills • Proficient in Microsoft Excel, PowerPoint, Word, Outlook • Strong project management skills, with attention to detail and an ability to effectively prioritize and manage multiple projects • Communicate effectively with senior management and key stakeholders • Master's degree or global equivalent a plus • May hold one or more industry certifications; professional certification may be required to advance • Must reside in an eligible location within the United States; North Dakota, Rhode Island, Vermont, Delaware, Hawaii, Puerto Rico and other US territories are excluded

🏖️ Benefits

• Health coverage • Retirement savings with company match • Paid time off (PTO) • Paid parental leave • Wellbeing resources • Education support • Medical, Dental and Vision Coverage • 401K Plan with Company Match • Short Term Disability • Work Life Assistance Program • Health Savings and Flexible Spending Accounts • Education Benefits • Worldwide Scholarship Program • Volunteer Opportunities • Competitive compensation