Marketing Operations Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $115k - $120k / year

⏰ Full Time

🟠 Senior

🔴 Lead

⚙️ Marketing Operations

👻 Ghost score 0%

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HouseWorks

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1998

⚕️ Healthcare Insurance

🏥 Healthcare

🧘 Wellness

💰 Private Equity Round on 2023-01

Healthcare Insurance • Healthcare • Wellness

HouseWorks is a leading in-home care company in Greater Boston that specializes in providing personalized care for seniors. With services ranging from personal care and dementia care to 24-hour home assistance and respite care, HouseWorks focuses on enhancing the quality of life for elderly adults in the comfort of their homes. The company is committed to recruiting and training the best caregivers to ensure that clients receive high-quality support tailored to their individual needs.

📋 Description

• Lead marketing projects from kickoff through completion • Set clear scope and priorities • Communicate progress and risks to stakeholders • Keep cross-functional teams aligned on goals, timelines, and budgets • Coordinate website development and reconstruction, company communications, seasonal campaigns, marketing channel or platform migrations, ad management support, and new multichannel marketing campaigns • Coordinate initiatives with marketing vendors and operations, sales, and customer service teams • Evaluate, build, and optimize the marketing technology stack • Own the accuracy and integrity of the marketing database • Collaborate with employees and subject matter experts to ensure accuracy and brand ownership across assets • Oversee and maintain an organized digital asset library • Manage relationships with marketing agencies, contractors, and vendors across web development, design, print, and promotional products • Oversee scopes of work, deliverables, timelines, and budgets • Monitor and respond to internal inbound marketing inquiries • Escalate customer service or reputational issues to appropriate stakeholders • Review content for accuracy, grammar, and brand consistency before publication • Implement and test marketing attribution across marketing tools and data handling • Track and report key metrics across dashboards and reports for marketing platforms

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or a related field preferred • 10+ years of experience in a marketing or healthcare administration role • Experience in healthcare, home care, or service-based organizations highly preferred • Demonstrated experience in project management • Familiarity with marketing and healthcare operations tools • Proficiency with marketing, management, and analytics tools such as HubSpot, Asana, Telephony, Google Products, WordPress, or similar platforms • Strong understanding of corporate marketing operations for a multi-state, multi-site organization • Exceptional written communication, proofreading, and copy-editing skills • Experience managing team members and collaborating across departments • Ability to manage multiple priorities, deadlines, and brands against deadlines and production schedules • Must be legally authorized to work in the United States • Must be over 18

🏖️ Benefits

• 401k • Medical, Vision & Dental Insurance • PTO • Sick Time • Floating Holidays • Full-time remote-based position • Approximately 5% travel depending on business needs, company events, or annual trainings

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