Go-To-Market Engineer

Job not on LinkedIn

🔥 21 minutes ago

🇺🇸 United States – Remote

💵 $156k - $216k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

Where this job comes from

Posted on Improvado's careers page, not through a job board

First seen by Remote Rocketship 21 minutes ago

Logo of Improvado

Improvado

51 - 200 employees

Founded 2015

📣 Marketing

💼 Consulting

☁️ SaaS

💰 $22M Series A - Improvado on 2022-05

Marketing • Consulting • SaaS

Improvado is an AI-native SaaS platform that centralizes marketing and sales data, connecting 1,000+ sources to provide automated ETL/ELT/Reverse ETL, data transformation, and enterprise-grade data governance. Its conversational AI agent answers natural-language queries, builds dashboards on the fly, generates and runs experiments across ad platforms, and applies creative intelligence to analyze and generate ad variants. The platform targets marketing and analytics teams at enterprises and agencies, emphasizing no-code data pipelines, real-time insights, automated campaign validation, and compliance (SOC 2, GDPR, HIPAA support).

📋 Description

• Design, build, and run multi-channel outbound cadences using email, LinkedIn, and phone • Target enterprise marketing and data leaders and agency executives • Write and test messaging, subject lines, personalization, and AI-assisted personalization • Own deliverability, sending infrastructure, and domain health • Align outbound and advertising around shared accounts, personas, buying committees, and target-account lists • Build the sales and marketing operating rhythm, shared definitions, account-engagement visibility, and deal-to-campaign feedback loops • Partner with marketing on content and offers and own sourced pipeline from outbound • Design and run go-to-market experiments with the VP of Sales, including hypotheses, measurements, and scale-or-kill decisions • Maintain persona-based messaging playbooks and share results with marketing • Analyze customers for upsell opportunities and suitable Improvado products • Build expansion plays with Customer Success and account executives and run their outbound layer • Own the go-to-market technology stack, including sequencing, enrichment, intent data, CRM hygiene, and integrations • Build and maintain target-account lists and contact data using enrichment waterfalls and signal-based triggers • Automate repetitive prospecting tasks • Run pre-event targeting and outreach and convert event leads into qualified meetings • Learn and use the Improvado platform, including connectors, data models, AI agent, and dashboards • Embed with prospects and customers to build working go-to-market and marketing-data use cases in their environments • Feed customer learnings into experiments, targeting, and messaging • Package successful internal experiments into outcome-based projects sold to customers • Help account executives position and scope projects and deliver initial projects • Track sourced and influenced pipeline, cost per qualified meeting, and stage conversion • Provide the VP of Sales with a short daily async update on numbers and learnings

🎯 Requirements

• 4 or more years in a pipeline-generating or growth role at a B2B SaaS company • Personally built outbound cadences that booked meetings with enterprise buyers, with demonstrable results • Designed and run structured go-to-market experiments with clear hypotheses and measurement • Turned an internally successful initiative into something a customer paid for • Experience working across sales and marketing to align account targeting • Technical ability to work with APIs, webhooks, SQL, and data pipelines • Ability to build on a data platform inside a customer’s environment • Fluent with AI tools for research, personalization, and automation • Interest in building agents • Comfortable operating as a team of one and setting priorities independently • Strong writing skills • Curiosity about marketing data and analytics • Experience selling or marketing to agencies or enterprise marketing teams preferred • Background in marketing analytics, ETL, data warehousing, or business intelligence preferred • Forward-deployed, implementation, or professional services experience at a data or AI company preferred • Experience with customer expansion or account-based programs preferred • Hands-on experience building AI agents or automated workflows with LLMs preferred • Experience running pre- and post-event programs for conferences preferred • Early-stage startup experience, Series A to C preferred

🏖️ Benefits

• Medical and dental benefits • 401(k) plan • Unlimited PTO • Paid holidays • Professional development reimbursement • Remote-first environment

Apply Now

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Similar Jobs

🔥 35 minutes ago

Team Cymru

51 - 200

💼 Consulting

🏥 Healthcare

🔒 Cybersecurity

Product Marketing Writer translating Team Cymru’s cyber threat intelligence and Pure Signal platform capabilities into clear launch, enablement, web, and analyst materials.

🔥 1 hour ago

Evidence-Based Associates

11 - 50

🏥 Healthcare

⚖️ Legal

💼 Consulting

Senior Product Marketing Manager translating complex behavioral health and community care offerings into market positioning, messaging, and launch plans. Leading cross-functional commercialization and enablement.

🔥 2 hours ago

STARLIMS

201 - 500

🍽️ Food & Beverage

📦 Logistics

🏭 Manufacturing

Product Marketing Manager positioning STARLIMS laboratory information management software across industries. Driving launches, sales enablement, competitive intelligence, and customer-focused messaging for complex B2B sales.

🔥 4 hours ago

FoodChain ID

501 - 1000

💼 Consulting

📦 Logistics

🏥 Healthcare

Senior Product Marketing Manager owning enterprise positioning and go-to-market strategy for FoodChain ID’s food industry software. Translating AI and PLM capabilities into compelling buyer messaging.

🔥 4 hours ago

Avolve

11 - 50

🤝 B2B

🏢 Enterprise

🏛️ Government

Product Marketing Manager shaping positioning, launches, and enablement for Avolve’s electronic plan review software. Supporting local governments, sales teams, customers, and technology partners.

Developed by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com
Follow Remote Rocketship on LinkedInFollow Remote Rocketship on InstagramFollow Remote Rocketship on FacebookFollow Remote Rocketship on TikTok