Marketing Specialist

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🔥 0 minutes ago

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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INNERGY

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

🏭 Manufacturing

💼 Consulting

☁️ SaaS

💰 $44M Private Equity Round - Innergy on 2024-07

Manufacturing • Consulting • SaaS

<INNERGY> is a cloud-based SaaS platform providing integrated ERP and 3D CAD/CAM software tailored to custom woodworking and architectural millwork businesses. The software covers estimating, job costing, production scheduling, collaboration from design through installation, benchmarking, and education to help shops manage margins, increase throughput, and scale operations. INNERGY emphasizes industry-specific workflows and implementation support for B2B customers in the custom woodworking sector.

📋 Description

• Translate product features and capabilities into benefit-driven messaging for millwork and cabinetry business owners • Write and produce landing pages, web copy, emails, case studies, one-pagers, ad copy, and campaign assets • Partner with product and sales to maintain sharp positioning and consistent buyer-journey messaging • Build, edit, and publish landing, product, and resource pages in WordPress • Maintain and improve the website through content updates, issue fixes, A/B testing, and on-page optimization • Plan, launch, manage, and optimize Google Ads, LinkedIn, Meta, and other paid campaigns • Manage campaign audiences, creative, budgets, bidding, and testing to improve cost-per-lead and ROAS • Report campaign performance and translate results into next steps • Support full-funnel demand-generation programs across email, webinars, events, content syndication, and nurture • Build and execute integrated campaigns from concept through measurement • Track and report funnel metrics and contribute to a continuous test-and-learn culture

🎯 Requirements

• Experience marketing to manufacturers, construction/building products, or other niche/vertical industries • Familiarity with marketing automation and CRM platforms such as HubSpot, Marketo, or Salesforce • Comfort with analytics tools including GA4, Google Search Console, and Looker Studio • Experience with native reporting in advertising platforms • Basic design or creative production skills using Canva, Figma, or Adobe Creative Suite • Experience with webinars, events, or field marketing • Ability to travel for a maximum of one week at a time • Domestic and international travel may be required • Valid U.S. passport required if not already in place • Weekend travel may be required during conventions and shows • Availability for up to 20% travel • Ability to sit for extended periods • Ability to work/look at a monitor for extended periods • Ability to lift 45 lbs or less • Must reside in an eligible U.S. state; listed eligible states include Texas, Florida, Missouri, Arizona, Indiana, North Carolina, and Wisconsin • Candidates in California, Colorado, New York, Illinois, Washington, and other states with active pay transparency requirements are not eligible

🏖️ Benefits

• Remote work flexibility • Inclusive and accessible workplace • Reasonable adjustments/accommodations during recruitment and employment • Employee wellbeing support • Flexible work environment • Safe, supportive work environment • Equal opportunity workplace