B2B Marketing Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $95k - $119k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Inogen

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2001

⚕️ Healthcare Insurance

💰 $20M Venture Round on 2012-04

Healthcare Insurance • Medical Devices • Healthcare

Inogen is a global leader in portable oxygen technology, dedicated to innovating and improving oxygen concentrators for better patient outcomes. Since 2001, Inogen has developed multiple generations of portable oxygen concentrators (POCs), each more powerful and efficient than the last. The company's POC solutions provide flexibility and mobility to patients with oxygen therapy needs, with products offering significant battery life and ease of use. Inogen's devices are backed by peer-reviewed clinical research, ensuring their effectiveness and reliability. With a presence in over 59 countries, Inogen remains at the forefront of the global oxygen therapy market through its commitment to quality and patient-centric design.

📋 Description

• Partner closely with the B2B Sales Team to understand target segments • Develop and execute quarterly and annual B2B marketing plans aligned to commercial strategy • Lead the development and refinement of Inogen’s B2B value proposition • Design and execute multi-channel demand generation programs to support pipeline growth • Equip sales teams with tools, messaging, and insights needed to effectively engage and convert prospects • Provide regular reporting and insights to Sales and senior leadership

🎯 Requirements

• Bachelor’s degree in Marketing, Business, or related field • 5+ years of experience in B2B marketing, preferably in healthcare, medical devices, or a regulated industry • Proven track record of supporting Sales Teams with successful Marketing programs that drive pipeline and revenue • Strong experience in positioning, messaging development, and go-to-market strategy

🏖️ Benefits

• Health, dental, and vision insurance • 401(k) plan plus employer contribution and match • Generous paid leaves including vacation and sick leave • Paid volunteer time • Company-sponsored benefits and wellbeing programs