Marketing and Partnerships Manager

🔥 4 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

👻 Ghost score 10%

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Insight Therapy Solutions

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2012

🏥 Healthcare

⚕️ Healthcare Insurance

🧘 Wellness

Healthcare • Healthcare Insurance • Wellness

Insight Therapy Solutions is a mental health service provider that emphasizes connection and personalized care. They specialize in teletherapy, offering accessible therapy options tailored to individual needs, budgets, and comfort levels. The company believes in meeting clients where they are emotionally and physically, providing a safe and private environment for therapy sessions regardless of location. This allows clients to engage in effective therapy without the constraints of traditional settings.

📋 Description

• Oversee the promotional and community outreach ecosystem of a US-based clinical practice • Drive the client acquisition pipeline through digital marketing and healthcare business development • Manage internal creative marketing staff, including content creators and copywriters • Manage marketing lead flows in Zoho CRM, tracking intake sources, conversion pipelines, and customer data • Develop, deploy, and optimize paid social media advertising campaigns targeting the US market • Guide production of mental health and wellness content and email lead-nurture sequences • Monitor website health, organic traffic growth, and search engine optimization • Manage online reviews on major business listing platforms in accordance with healthcare privacy guidelines • Create recruitment marketing campaigns for licensed US therapists, clinicians, and clinical interns • Build referral networks with medical professionals, general practitioners, school counselors, HR managers, and community stakeholders • Track partnership contacts and communications in Zoho CRM and optimize referral channels • Identify local US alliance, sponsorship, and educational workshop opportunities • Monitor KPIs including CRM data integrity, CPL, ROAS, website conversion rates, organic search traffic, and referral-generated inquiries

🎯 Requirements

• 3–5+ years of digital marketing experience, ideally within healthcare, mental health, wellness, or clinical business environments operating inside the US market • Strong familiarity with Zoho CRM, including managing layouts, lead scoring, deal pipelines, and views • Direct experience setting up advanced Zoho Automations/Workflows, utilizing Zoho SalesIQ for visitor tracking/live chat engagement, or building reporting dashboards in Zoho Analytics is highly valued • Basic familiarity with US healthcare standards, including HIPAA considerations regarding public marketing, client reviews, and data handling • Excellent interpersonal communication skills with the ability to pitch partnerships, network with medical/clinical professionals, and represent the practice in the local community • Solid understanding of Google Analytics, local SEO fundamentals, and email automation tools • Ability to work Monday–Friday, 8:00 AM–5:00 PM Pacific Time (U.S.), with a 1-hour lunch break

🏖️ Benefits

• 100% Remote (Work from Home) • Paid Time Off • Paid U.S. Holidays • Paid Birthday Leave • Monthly Health Stipend • Parental Leave • 1-hour lunch break

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