Data Contribution Manager

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Intentsify

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

💰 Private Equity Round on 2021-12

Healthcare • Consulting • Logistics

Intentsify is a company specializing in AI-driven intent data solutions for B2B marketing and sales. Their unique platform aids businesses in identifying companies that exhibit buying behaviors and in engaging them with precision through intent-activated demand generation and advertising solutions. With proprietary natural-language processing technology, Intentsify automates the calibration of intent-scoring models to meet unique business needs, boosting digital engagement and driving revenue growth. They serve various industries, including healthcare and agencies, offering advanced analytics and seamless integration of their AI-driven solutions. Intentsify's offerings are centered around enhancing B2B marketing effectiveness through signal-based marketing strategies.

📋 Description

• Own the strategy, sourcing, and ongoing management of data powering Intentsify's 5x5 product and identity graph • Identify data, coverage, and signal gaps that would improve the product offering • Develop and prioritize the data acquisition plan based on product and customer needs • Assess competitive data offerings and market trends • Identify and evaluate unique and non-traditional data sources • Negotiate data access through swaps, partnerships, and commercial agreements • Build and maintain contributor and partner relationships • Manage incoming data from intake through onboarding and integration • Evaluate data accuracy, coverage, freshness, fit, and compliance • Monitor data health, coverage, freshness, and quality issues • Partner with Data and Engineering on scalable, reliable, compliant ingestion, enrichment, and signal processing • Collaborate with Sales, Product, Data, Engineering, executives, contributors, and customers • Explain complex data concepts as business value to technical and non-technical stakeholders • Participate in customer and partner calls and represent 5x5 • Serve as the internal subject matter expert for 5x5's data supply and contributions

🎯 Requirements

• 3–5+ years of product management experience, focused on data, data platforms, or data-driven products • Strong analytical skills and comfort working with complex datasets, data pipelines, metrics, and experimentation • Experience collaborating closely with engineering and data science teams • Ability to translate complex technical concepts into simple, compelling products and experiences • Excellent communication, prioritization, and stakeholder management skills • Familiarity with data governance, privacy compliance such as GDPR/CCPA, identity resolution, data partnerships, or data co-ops is a plus • Experience in martech, adtech, intent data, or B2B data and analytics is a strong plus