Principal Product Marketing Manager – Payments, Financial Services

🕒 June 11

🇺🇸 United States – Remote

💵 $170.9k - $231.2k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 21%

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Jane.app

201 - 500 employees

🏥 Healthcare

💼 Consulting

⚕️ Healthcare Insurance

Healthcare • Consulting • Healthcare Insurance

Jane. app is a comprehensive practice management software designed for healthcare practitioners. Its platform includes features such as online booking, billing, and scheduling, with integrated telehealth capabilities that are HIPAA, PIPEDA, and GDPR compliant. Jane. app also offers customizable charting and reporting tools, payment processing options, and secure data storage solutions for multi-location practices. Additionally, their software is tailored for various types of healthcare clinics, providing an intuitive, web-based interface that improves clinic operations and patient experiences. The system is designed to simplify administrative tasks and enhance the efficiency of running a healthcare practice.

📋 Description

• Own the go-to-market strategy and execution for Jane's payments and financial products portfolio, including Payments, Capital, Payroll, and future products • Set the narrative and sequencing for the financial products portfolio • Act as the internal authority on positioning, naming, and messaging architecture • Translate complex product capabilities into practitioner-focused value stories • Lead cross-functional launch strategy across Product, Support, Marketing, and Finance • Own launch outcomes including adoption, revenue, and retention • Represent the customer and market at the leadership table • Turn qualitative and quantitative signals into product opportunities, roadmap trade-offs, and pricing and packaging decisions • Build strategic alignment across Product, Sales, Support, Marketing, and Leadership • Establish frameworks, rituals, and playbooks for planning, launching, and measuring product marketing

🎯 Requirements

• 7+ years in Product Marketing or a related role • Direct experience owning go-to-market for payments, billing, or financial products within a SaaS platform • Track record of strategic partnership with VP or executive stakeholders • Experience influencing pricing, packaging, and roadmap decisions • Demonstrated ownership of commercial outcomes tied directly to GTM work • Analytical rigor and ability to present a strong case with numbers • Experience growing existing products and building products or practices from 0–1 • Experience establishing frameworks, playbooks, or team practices • Working understanding of how financial features support broader day-to-day business workflows • Experience marketing technology-forward or AI-powered features • Fluency using AI tools in your workflow • Exceptional storytelling and communication skills • Ability to shift between executive-level narratives and detailed messaging • Comfortable serving as the senior product marketing voice to Product, Sales, Support, and Leadership • Healthcare SaaS experience is a plus • Must be legally eligible to work in the United States now and in the future without employer sponsorship

🏖️ Benefits

• Annual salary range of $170,900–$231,200 USD • Regular career development conversations with your manager • Compensation growth as you gain experience and contribute meaningfully • Comprehensive benefits package • Remote work arrangement • AI-supported interview process and transcription tools

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