Head of Product Marketing

🔥 11 minutes ago

🇺🇸 United States – Remote

💵 $180k - $200k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

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SearchStax

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤝 B2B

🏢 Enterprise

☁️ SaaS

B2B • Enterprise • SaaS

SearchStax is a company that specializes in providing advanced site search solutions to improve website visitor experiences. Their AI-enabled platform offers features such as auto-complete suggestions, related searches, and filtering options to help users quickly find the content they need. SearchStax's solutions are designed to enhance marketing agility and drive visitor engagement by analyzing search behaviors and optimizing search functionality. Trusted by over 700 global customers, the company provides secure and compliant services including managed search and Solr consulting. SearchStax aims to empower marketers with tools to effortlessly direct visitors to valuable content, resulting in improved website outcomes.

📋 Description

• Define and own the positioning and messaging for the Site Search product and umbrella narrative,based on customer insights and competitive research. • Develop and maintain a clear point of view on our buyers: who they are, what they care about, how they make decisions, and where we win and lose. • Own and drive go-to-market planning for new features, platform capabilities, and product launches, working closely with Product, Sales, and Marketing teams. • Create and maintain sales enablement content that helps customer facing teams communicate value effectively; including pitch decks, competitive battlecards, handling guides, and ROI frameworks. • Partner with demand generation and content teams to develop integrated campaigns that strengthen market positioning, drive awareness and generate pipeline. • Establish and lead the research and insights function for product marketing; conducting win/loss interviews, customer research, and competitive analysis on an ongoing basis. • Serve as the internal expert on the Site Search market: tracking trends, monitoring competitors, and bringing a forward-looking perspective to product and leadership discussions. • Over time, build and lead a small team of product marketers. • Willingness to travel to LA for in person working sessions and conferences as needed (10-15% time) • Lead and operationalizing pricing and packaging review to align commercial and enterprise buying patterns and own go-to-market rollout. • Build out and own the analyst relations program end-to-end by developing and executing a cadence that builds awareness and drives favorable coverage.

🎯 Requirements

• 7-10+ years of product marketing experience, including at least 2 years focused specifically on B2B SaaS products. • Experience developing and implementing high impact market and product positioning and messaging.from business value through features and benefits. • Strong understanding of B2B SaaS go-to-market motions, including complex enterprise buying environments, direct sales, performance driven marketing, and partner channels. • Demonstrated ability to conduct and synthesize customer research, win/loss analysis, and competitive intelligence. • Experience building sales enablement programs in partnership with sales leadership. • Ability to influence cross-functional stakeholders, including product, sales, and executive leadership, through clear thinking and well-reasoned recommendations. • Excellent written and verbal communication; with the ability to translate complex concepts into clear, and compelling values that communicate, business need, urgency, and why us. • Experience with search technology, data infrastructure, or developer-focused products is a plus, but not required. • Prior experience managing others.

🏖️ Benefits

• 🌍 Remote-First: We're a diverse team spanning the United States and India, with a collaborative workspace in Los Angeles, CA. • 💰 Competitive Compensation & Stock Options: We want you to share in our success. As a team member, you'll have the chance to become a shareholder. • 🌱 401k Match: We offer a 4% match on 401k contributions to help you save for the future. • 💉 Healthcare Benefits: Your health matters! We've got you covered with comprehensive medical, dental, and vision plans. Best of all, we foot the bill for 100% of employee-only premiums. • 🌴 Paid Time Off: We value work-life balance. We offer flexible vacation time and paid holidays. • 🚀 Exciting Growth Opportunities: We are building cutting-edge open source and cloud technology. There is no shortage of opportunities to innovate and grow your career.