Paid Media Supervisor

🔥 9 hours ago

🏄 California, Florida, +5 more states – Remote

🏄 California – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🗽 New York – Remote 🌲 Oregon – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote

💵 $65k - $80k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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American Cancer Society

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1913

🏥 Healthcare

💼 Consulting

🍽️ Food & Beverage

Healthcare • Consulting • Food & Beverage

American Cancer Society is a leading cancer-fighting organization dedicated to improving the lives of people with cancer and their families through advocacy, research, and patient support. Founded in 1913 by volunteers, it remains committed to its mission of ending cancer as we know it, for everyone. The organization impacts over 55 million lives annually by offering diverse career opportunities in various disciplines and maintaining a strong focus on diversity, equity, and inclusion. Through programs like Hope Lodge and a 24/7 cancer helpline, American Cancer Society provides crucial support and information to those affected by cancer. It is also known for its public policy advocacy through the Cancer Action Network, making significant strides in cancer prevention, detection, treatment, and survival.

📋 Description

• Serve as the day-to-day relationship holder with the media AOR and ACS • Execute in-house ad-hoc social and search media investments and strategies • Work with Strategic Marketing, Project Management, and Creative to translate media briefs and plans into marketing tactics and deliverables • Lead integration of first-party data strategy and audience modeling to inform paid media strategy • Drive acquisition, retention, and reactivation among key opportunity segments • Work alongside the digital marketing team on web analytics, KPIs, pixels, conversions, forecasting, associated web traffic, and SEO as related to media planning and buying • Provide channel expertise and insight to guide media mix, validate reporting, and optimize performance • Manage the digital media agency and hold agencies accountable to meet goals • Ensure paid media supports and complements other revenue-driving programs across the marketing organization

🎯 Requirements

• Bachelor's degree in marketing or another related field, or equivalent combination of education and experience • 5+ years of media planning experience • Proficient in Facebook Ads Manager, Google Ads, TikTok Ads, and LinkedIn Campaign Manager • Fluent in media planning and execution • Excellent understanding of SEO, SEM, SMO, and PPC • Experience with Google Analytics, Tableau, PowerBI, Salesforce Marketing Cloud, and Ad Studio is a plus • Experience building, analyzing, and deploying CRM, lookalike, and 3P audience segments • LiveRamp or similar platform experience is a plus • Capability to navigate the web privacy landscape • Familiarity with measurement and attribution solutions such as Conversions API (CAPI) • Personal commitment to DEI and understanding of issues related to DEI • Ability to travel by car and/or airplane when necessary

🏖️ Benefits

• Generous paid time off policy • Medical benefits • Dental benefits • Retirement benefits • Wellness programs • Professional development programs to enhance staff skills