Email Marketing Director

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $77k - $100k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Junior Achievement USA

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1919

📚 Education

🤝 Non-profit

Education • Non-profit

Junior Achievement USA is a nonprofit organization that inspires and prepares young people for success by delivering K–12 programs focused on financial literacy, entrepreneurship, and career/workforce readiness. It partners with educators, volunteers, and corporate donors to provide classroom curricula, volunteer-led activities, and local program delivery nationwide, supporting schools and communities with resources and opportunities for students.

📋 Description

• Develop and recommend JA USA’s organization-wide email marketing strategy, roadmap, and performance goals • Manage end-to-end email programs from concept through delivery and analysis, including campaign architecture, content strategy, scheduling, segmentation, personalization, testing, deployment, and optimization • Establish standards for email copy, visual presentation, calls to action, responsive templates, brand voice, accessibility, and user experience • Develop advanced audience segmentation and lifecycle strategies • Design and manage A/B and multivariate testing programs • Develop measurement frameworks and translate deliverability, open rate, click-through rate, conversion, and ROI data into recommendations • Oversee email database quality, list governance, opt-in practices, deliverability, sender reputation, and compliance with GDPR and CAN-SPAM • Evaluate industry trends, platform capabilities, automation opportunities, and emerging practices • Coordinate planning with marketing, design, content, analytics, technology, and other stakeholders • Provide expert guidance, tools, standards, and consultation to JA associates across the country

🎯 Requirements

• Bachelor’s degree in marketing, communications, or a related field, or an equivalent combination of education, training, and relevant experience • 4 to 6 years of progressively responsible experience in email marketing, marketing automation, digital marketing, or a related discipline, including leadership of complex, cross-functional initiatives • Experience developing email marketing strategy, managing large-scale campaign portfolios, improving marketing processes, and using performance data to influence strategy, priorities, and investment • Deep understanding of audience segmentation, lifecycle marketing, personalization, deliverability, database hygiene, sender reputation, experimentation, and performance measurement • Strong proficiency with email marketing and marketing automation platforms such as Dynamics 365, HubSpot, Constant Contact, or comparable tools, including CRM integration and campaign reporting • Experience interpreting campaign and web analytics and translating performance data into actionable strategic recommendations • Experience advising stakeholders and enabling distributed teams or partners to execute email campaigns within shared standards, processes, and expectations • Strong knowledge of GDPR, CAN-SPAM, opt-in practices, and other data protection and compliance requirements • Working knowledge of HTML and CSS for email template customization, responsive design, quality assurance, and troubleshooting • Excellent written and verbal communication, presentation, copywriting, editing, stakeholder management, and cross-functional influence skills • Ability to manage complex projects, optimize processes, establish priorities, and execute effectively in a fast-paced, deadline-driven environment • Relevant certification in email marketing, marketing automation, analytics, or a related discipline is desired • Experience with Microsoft Dynamics 365, Google Analytics, digital advertising platforms, and marketing technology consultation is desired

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • Life insurance • Long-term disability insurance • Holidays • Paid time off • 401(k)