Insights Analyst

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

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💵 $80k - $165k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🧐 Business Analyst

🦅 H1B Visa Sponsor

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👻 Ghost score 0%

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Logo of Knotch

Knotch

51 - 200 employees

Founded 2013

📣 Marketing

☁️ SaaS

🤖 Artificial Intelligence

Marketing • SaaS • Artificial Intelligence

Knotch is an AI-powered content intelligence and optimization platform that helps brands measure, diagnose, and improve content performance across their websites and customer journeys. Knotch One offers site-wide content audits, engagement and sentiment analytics, conversion and journey tracking, surveys, and AI-driven content optimization, generation, versioning, and playbooks for SEO and LLM discoverability. The company also provides managed AI services (AgentC) and tools for repurposing, testing, and scaling high-performing content tailored to a brand’s voice.

📋 Description

• Master the Knotch One platform and transform complex data into compelling, actionable insights • Analyze web analytics, journey analytics, and survey data, including qualitative and quantitative information • Uncover meaningful patterns and insights behind the numbers • Translate technical findings into clear recommendations aligned with client business goals • Develop test-and-learn plans to optimize clients’ content and marketing strategies • Collaborate with account teams to tailor reports, insights, and recommendations to client objectives • Support client needs by communicating findings and answering technical questions • Maintain data cleanliness, accuracy, and statistical validity • Investigate data anomalies and uncover the reasons behind results • Create dashboards, reports, and presentations that make complex data accessible • Work within a Knotch Pod alongside an Account Director, Director of Client Outcomes, Customer Ops Specialist, and Analyst • Help enterprise clients turn data into decisions and improve content and marketing performance

🎯 Requirements

• 3-10 years of experience in data analysis, business intelligence, or analytics within marketing, digital analytics, or SaaS environments • Prior startup or growth-stage company experience working in fast-paced, agile environments • SaaS platform experience understanding subscription business models and recurring customer relationships • Required Google Analytics and Adobe Analytics; deep expertise with at least one, proficiency with both preferred • Experience with data visualization tools like Tableau or Power BI • Excel/Google Sheets mastery for data manipulation, analysis, and quality control • SEO knowledge to interpret organic search performance and content discoverability metrics • Experience with data analytics platforms such as Optimizely, Contentsquare, or Amplitude • SQL for advanced data querying and analysis • AI experience utilizing AI to code or create analysis • Knowledge of GEO (Generative Engine Optimization) • Data science methodologies • A/B testing and UX design/testing experience • Ability to translate data points into a cohesive story • Experimental rigor and data cleanliness • Precision and attention to detail • Time management skills to juggle multiple client projects simultaneously • Presentation ability and data storytelling • Proactive attitude and collaborative mindset • Curiosity and ability to understand the “why” behind data • Commercial awareness connecting insights to business outcomes and revenue • Strategic ability and foresight • Degree in Data Science, Statistics, Business Analytics, or Marketing (or equivalent experience) is nice to have, but not mandatory • Multiple analytics platform certifications are nice to have • Eastern Time Zone location preferred

🏖️ Benefits

• Comprehensive medical, dental, and vision insurance eligibility • 401(k) plan • Unlimited PTO • 10+ company-paid holidays • A daily company-wide break • Fully remote work • Work from anywhere in the U.S. or Canada • Eastern time zone preferred

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