Senior Manager, Marketing Measurement – Decision Science

🔥 2 hours ago

🧀 Wisconsin – Remote

🧀 Wisconsin – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Kohl's

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1962

🛒 Retail

🛍️ eCommerce

👥 B2C

💰 $360M Post-IPO Debt - Kohl’s on 2025-05

Retail • eCommerce • B2C

Kohl's is a large U. S. omnichannel department store chain that operates nationwide brick-and-mortar stores and an online shopping platform, selling apparel, home goods, beauty products (including a Sephora at Kohl’s partnership), and other general merchandise. The company emphasizes customer-first retailing, inclusive workplace culture, and operates support functions such as distribution centers, credit and call centers, and design and corporate offices.

📋 Description

• Set strategy and roadmap for personalized customer experiences using advanced analytics • Lead a team using big data and advanced analytical techniques to optimize customer engagement and lifetime value • Use customer-level 1:1 analysis and modeling for targeting initiatives • Consolidate learnings from personalization initiatives to improve data-based targeting • Partner with Marketing, Pricing, Digital, Merchandising, and Store leadership to identify learning opportunities, design experiments, measure results, and scale successful initiatives • Oversee activation of tests, including model runs, segmentation, and stakeholder timelines • Document analytics assets and tests and capture insights • Partner with Technology teams to roll out modeling solutions in production • Liaise with Personalization, Customer Strategy, and Media teams to identify modeling use cases and optimize model usage • Develop talent, provide coaching and feedback, and build organizational partnerships • Manage multiple strategic initiatives while using communication, storytelling, and data visualization skills • Perform additional assigned tasks

🎯 Requirements

• Master’s Degree in quantitative areas such as Applied Mathematics, data science or related field • 7+ years of relevant analytics experience • 4+ years of leadership experience or oversight of a team • Proficient in Python for modeling and SQL for data manipulation • Experience with developing and scaling predictive models and optimization algorithms for marketing use cases (retail preferred) • Strong understanding of experimentation design and causal inference (A/B testing, test-and-learn frameworks) • Advanced proficiency in data analysis, statistical methods and translating data into actionable insights • Preferred: Ph.D. in hard sciences, computer science, engineering, or other applicable field • Preferred: Ability to influence, collaborate and partner with teams and leaders across an organization • Preferred: Experience with cutting edge frameworks such as AgentAI, Deep Learning

🏖️ Benefits

• No benefits, perks, or compensation extras are specified in the posting