Centralized Marketing Specialist

🔥 0 minutes ago

🐊 Florida, Minnesota, +1 more states – Remote

🐊 Florida – Remote ❄️ Minnesota – Remote 🤠 Texas – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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PeakMade Real Estate

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2011

🏠 Real Estate

👥 B2C

Real Estate • B2C

PeakMade Real Estate is a real estate development and property management firm focused on creating and operating multifamily communities, including student housing. The company emphasizes community-driven design and experience, offering development, property management, and consulting services with commitments to environmental, social, and governance principles. Headquartered in Atlanta, PeakMade highlights core values like people-first culture, integrity, ownership, and continuous improvement to guide its operations and resident experience.

📋 Description

• Develop, implement, and optimize marketing strategies and campaigns aligned with portfolio goals • Create, send, and optimize email marketing campaigns and segment audiences • Manage pricing, incentives, and call-to-action copy on property websites • Maintain accuracy across pricing and availability • Manage new social media account setup and platform strategy, including tracking and links • Conduct competitor research and analysis • Monitor branding across platforms and create content for special campaigns • Manage requests for outbound marketing flyers and collateral • Build and maintain an on-trend template library for quick turnaround • Maintain accurate active listings with approved Internet Listing Service partners • Manage manual rent updates for net effective rent • Maintain Google My Business listings and leverage them for specials and calls-to-action • Audit online advertising and websites for accuracy • Recommend and manage changes as needed • Collaborate with cross-functional teams to ensure cohesive and effective marketing efforts • Contribute to PeakMade mindsets, team, and company culture

🎯 Requirements

• Marketing or related degree or equivalent professional qualification • Direct experience managing and leading the sales and marketing strategy for a property (Leasing Manager and above) • Direct experience with social media management • High degree of proficiency in Entrata, Canva, Instagram, TikTok, MS Word and Excel • Relevant apartment industry experience with a focus on sales, marketing and leasing required • Experience with EliseAI (preferred) • Social Content Creation (preferred) • WordPress Experience (preferred) • Excellent verbal and written communication skills • Superior interpersonal skills; ability to work with varied personalities and remain tactful, mature, and flexible • Resourceful, well organized, and highly detail-oriented • Strong execution skills and ability to multitask