Campaign Operations Specialist

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $74k - $83.3k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Operations

👻 Ghost score 0%

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LastPass

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2008

🔒 Cybersecurity

☁️ SaaS

🤝 B2B

Cybersecurity • SaaS • B2B

LastPass is a leading password management and cybersecurity company that offers solutions for both individuals and businesses. With a strong focus on security and privacy, LastPass provides a secure vault for storing and managing passwords, ensuring that sensitive information remains protected. It offers multi-device access and a variety of features such as password sharing, dark web monitoring, and multifactor authentication to enhance user security. LastPass serves various user groups with its Personal, Families, Teams, and Business plans, catering to both personal and enterprise-level security needs. Additionally, its zero-knowledge encryption model ensures that only users have access to their password details. LastPass's commitment to providing a safe and user-friendly password management experience makes it a preferred choice for millions worldwide.

📋 Description

• Use marketing automation to deploy targeted, timely campaigns that reach customers at the right moment • Build and maintain nurture tracks that move prospects and customers toward trial, adoption, and expansion • Execute ABM and multi-channel programs for target accounts from clear campaign briefs • Set up real-time triggered campaigns responding to customer behavior and product activity • Use marketing, sales, and product data to segment audiences and personalize sends • Work within the marketing data environment so every campaign runs on accurate, current data • Flag and help resolve Salesforce and Marketo sync issues before they reach customers • Use AI and MCP connections to speed up campaign builds, testing, and data checks • Partner with Demand Generation, Marketing Operations, Analytics, Sales, Product, and Customer Success • Report to the Senior Manager, Lifecycle and Campaign Operations

🎯 Requirements

• Proven experience in building nurture, ABM, and triggered programs in Marketo • Working knowledge of Salesforce data structures and how they sync to Marketo • Proven experience using marketing, sales, or product data to segment audiences and personalize campaigns • AI fluency, including using MCP connections to work with Marketo and other data sources • Structured thinker who stays highly organized across many campaigns • Careful builder who tests thoroughly and protects data accuracy • Experience working with a customer data platform (CDP) (great, but not required) • Experience utilizing deliverability tools (great, but not required)

🏖️ Benefits

• Remote-first culture • Competitive compensation • Flexible Paid Time Off policies, including Quarterly Self-Care Days (4 extra paid days off annually) and Volunteer Days • Parental leave • Comprehensive health coverage, including dependents • Home office setup support • LastPass Families free account for up to 5 members • Continuous learning and development opportunities, including an annual learning stipend • Peer-to-peer recognition through Quantum Workplace • Employee Assistance Program for well-being support • Remote work stipend to support your home office needs • Short-Term or Remote-Centric Work Arrangements for added flexibility

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