Senior Product Manager, Ads Exchange

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

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💵 $137k - $200k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 0%

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Logo of Life360

Life360

201 - 500 employees

Founded 2008

👥 B2C

📡 Telecommunications

💰 Post-IPO Equity on 2022-11

B2C • Safety • Telecommunications

Life360 is a leading family safety app that offers a comprehensive suite of services for location and digital safety. With Life360, users can effortlessly share their location, track their phones, and manage driving safety measures, including crash detection and 24/7 roadside assistance. The app includes features for digital safety, such as identity theft protection and SOS alerts, ensuring protection and prevention for each family member. Life360's plans, which include free, Gold, and Platinum options, are designed to accommodate various needs, offering peace of mind with advanced safety and coordination tools. The app is trusted by millions of users and is highly rated on app stores for its efficiency and reliability in connecting family members and ensuring their safety.

📋 Description

• Own exchange operations and performance as the primary product owner for exchange-related issues, integrations, and reliability • Ensure ongoing stability and rapid incident resolution with Engineering and Programmatic stakeholders • Define and maintain the product vision and roadmap for programmatic and exchange offerings • Align priorities with company goals, market trends, and leadership direction • Drive monetization and exchange optimization through supply and demand dynamics, auction mechanics, pricing, formats, and partner mix • Own and evolve programmatic integrations across OpenRTB, Prebid, and Google Open Bidding across Web, Mobile, and CTV • Manage SSP, DSP, and technology integration partner relationships • Troubleshoot complex partner issues and drive post-integration optimization • Advocate internally for partner needs and constraints • Evaluate industry shifts, including AI-driven buying and selling protocols • Collaborate with Sales, Marketing, Finance, Legal, and Business Development teams

🎯 Requirements

• 5+ years of experience in Product Management within AdTech, with deep familiarity with programmatic advertising, SSPs, exchanges, and supply and demand dynamics • Bachelor’s degree or equivalent practical experience required; advanced degree is a plus • Deep familiarity with OpenRTB, Prebid (client-side and server-side), and Google Open Bidding • Experience with troubleshooting, optimization, and integration best practices • Experience with header bidding and auction dynamics, including latency, timeouts, bid caching, floors, demand routing, identity/consent signals, and win-rate optimization • Experience across Web, Mobile, and CTV • Proven track record of owning complex, high-scale platforms where operational excellence, reliability, and monetization are critical • Ability to lead in ambiguous, fast-changing environments • Experience working closely with Engineering teams on backlog ownership, sprint execution, and tradeoff decision-making • Demonstrated success collaborating across Programmatic, Sales, Partnerships, Marketing, Finance, and Legal • Ability to assess business and revenue impact, prioritize effectively, and drive decisions during incidents and high-pressure situations • Excellent communication skills with technical and non-technical stakeholders, including senior leadership • Strong analytical and problem-solving skills • Experience representing a company externally with partners and at industry events • Ability to stay current on market trends, competitive landscape, and emerging technologies

🏖️ Benefits

• Medical, dental, vision, life and disability insurance plans (100% paid for US employees) • Life and disability insurance and supplemental medical and dental plans for Canadian employees • 401(k) plan with company matching program in the US • RRSP with DPSP plan for Canadian employees • Paid parental leave • Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being • Generous time off: flexible PTO, companywide holidays throughout the year plus summer and winter shutdowns • Learning & Development programs • Equipment, tools, and reimbursement support for a productive remote environment • Free Life360 Platinum Membership Tile trackers • Equity

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