
1001 - 5000 employees
Founded 2016
đŁ Marketing
đ° Debt Financing on 2019-08
Marketing ⢠Advertising ⢠Technology
Tinuiti is a performance-driven digital marketing agency that specializes in boosting brand impact across various digital channels. Their full-funnel approach integrates commerce, TV & audio, social media, and search platforms to optimize user engagement, drive conversions, and expand digital footprints. Tinuiti leverages advanced proprietary technology, including Bliss Point, for marketing measurement and optimization, delivering insights to maximize efficiency and impact. The company emphasizes a product-led strategy and is recognized for its expertise in media planning, measurement, and attribution as demonstrated by accolades received in industry reports.
đĽ 0 minutes ago
đşđ¸ United States â Remote
đľ $105k - $125k / year
â° Full Time
đ Senior
đ Performance Marketing
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1001 - 5000 employees
Founded 2016
đŁ Marketing
đ° Debt Financing on 2019-08
Marketing ⢠Advertising ⢠Technology
Tinuiti is a performance-driven digital marketing agency that specializes in boosting brand impact across various digital channels. Their full-funnel approach integrates commerce, TV & audio, social media, and search platforms to optimize user engagement, drive conversions, and expand digital footprints. Tinuiti leverages advanced proprietary technology, including Bliss Point, for marketing measurement and optimization, delivering insights to maximize efficiency and impact. The company emphasizes a product-led strategy and is recognized for its expertise in media planning, measurement, and attribution as demonstrated by accolades received in industry reports.
⢠Oversee the complete lifecycle of paid search campaigns, including strategic planning, launch, and operational management ⢠Partner with day-to-day clients and client-side subject matter experts to strategize and present optimization or testing opportunities ⢠Interact and communicate with clients via email or phone during onboarding and transitions ⢠Foster strong client relationships and ensure client satisfaction ⢠Lead a team of paid search marketers ⢠Provide guidance, objectives, timely feedback, coaching, and evaluations ⢠Conduct weekly 1:1 meetings and support team members' goals and tasks ⢠Ensure adherence to scorecard tasks and effective client relationship management ⢠Deliver best-in-class products and foster team building ⢠Facilitate career growth through goal-setting, feedback loops, and educational development ⢠Maintain certifications and stay current on industry trends and best practices ⢠Track daily budgets and implement bid rule strategies for campaigns, ad groups, and keywords ⢠Regularly optimize bids ⢠Test keywords, ad copy, landing pages, and third-party tools ⢠Support paid search campaigns through account setup, strategy development, organization, and tactical execution ⢠Use reporting, analytics, and trend tools daily to track campaign results ⢠Analyze data and present findings in weekly client calls ⢠Communicate and integrate frequently with other channel leaders to assess cross-channel impacts and maximize overall client performance
⢠7-10 years of experience in Paid Search roles ⢠Proven track record of executing successful campaigns with budgets of $1 million or more ⢠2-3 years of team management experience preferred ⢠Google Ads Search Certification required ⢠Additional Google Display, Video, App, and/or Shopping certifications are advantageous ⢠Experience managing campaign types beyond Paid Search, including PMAX ⢠Experience with Display, Video, App, Shopping, Demand Gen, etc. is an advantage ⢠Demonstrated success analyzing data and using analytics tools to drive marketing decisions ⢠Advanced computer skills including Google Suite, Microsoft Excel, and PowerPoint ⢠Ability to multitask, prioritize, and manage time effectively across clients, partner relationships, and internal initiatives ⢠Excellent communication and interpersonal skills ⢠Ability to work effectively with external and internal teams
⢠Unlimited paid time off ⢠Fully remote environment ⢠Flexible work arrangements ⢠20 paid holidays ⢠Medical, Dental, Vision, Life & Disability insurance ⢠Flex Spending Accounts ⢠Retirement plan with match up to 4% of contributions at 100% ⢠Fringe ⢠Forma ⢠Unlimited Telemedicine and Teletherapy at no cost ⢠Thankful giving ⢠Equity ⢠Birthing parents receive 16 weeks of leave with 100% pay ⢠Partners receive 12 weeks of parental leave after birth or adoption ⢠On-demand learning ⢠Mentorship program ⢠Leadership and management development programs and resources ⢠Monthly variable revenue payment opportunity through RevShare ⢠Discretionary annual performance bonus
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