Marketing Coordinator – Lifecycle Marketing

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $66k - $80k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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LifeStance Health

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

💼 Consulting

🛡️ Insurance

🏥 Healthcare

💰 Private Equity Round on 2016-12

Consulting • Insurance • Healthcare

LifeStance Health is a provider of comprehensive mental health services, offering care through in-person and telehealth appointments for various mental health conditions such as anxiety, depression, ADHD, and more. With a large network of licensed clinicians, including psychiatrists, psychologists, and therapists, LifeStance Health tailors care plans to fit individual needs. The company accepts a wide range of insurance plans, making mental health care accessible to a broad audience. Services include therapy, psychiatric evaluations, medication management, and psychological testing across numerous states.

📋 Description

• Execute lifecycle marketing campaigns across email, SMS, and other owned channels for patient onboarding, engagement, retention, and reactivation. • Support creation and maintenance of automated customer journeys, triggered communications, and nurture programs. • Conduct quality assurance testing across devices, browsers, and email clients. • Maintain campaign documentation, workflows, calendars, and operational processes. • Coordinate campaign asset collection, reviews, approvals, and deployment timelines. • Assist with audience segmentation and targeting using demographic, behavioral, engagement, and lifecycle data. • Support personalization strategies for consumer and patient communications. • Partner with Analytics and Data teams to validate audience criteria and campaign eligibility. • Maintain audience lists and suppression logic while helping ensure compliance with privacy and communication preferences. • Support testing of subject lines, creative assets, messaging, timing, and channel strategies. • Monitor campaign performance and maintain routine reporting on engagement and conversion metrics. • Identify trends, insights, and optimization opportunities through testing and analysis. • Assist with A/B testing strategies and measurement frameworks. • Collaborate with Marketing, Data, Operations, Analytics, Clinical, and Digital teams. • Participate in projects and initiatives and perform related responsibilities as needed.

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field. • 2-6 years of experience in lifecycle marketing, CRM marketing, email marketing, digital marketing, or marketing operations. • Experience working with marketing automation platforms such as Braze, Salesforce Marketing Cloud, HubSpot, Marketo, Iterable, or similar technologies. • Strong attention to detail with demonstrated ability to manage multiple projects and deadlines simultaneously. • Experience executing email and SMS campaigns in a fast-paced environment. • Comfortable working with data, reporting, and audience segmentation concepts. • Familiarity with HTML/CSS for email editing and troubleshooting. • Strong written, verbal, and organizational skills. • Proficiency in Microsoft Excel and PowerPoint. • Qualified candidates must be legally authorized to be employed in the United States. • Experience supporting healthcare, multi-location, consumer services, or highly regulated industries. • Knowledge of SQL or data querying tools. • Experience building or maintaining automated lifecycle journeys. • Knowledge of customer journey mapping and lifecycle marketing best practices. • Experience with experimentation, A/B testing, and marketing performance analysis. • Familiarity with customer data platforms (CDPs), analytics tools, and CRM systems. • Ability to sit, stand, bend, talk, hear, walk, and lift and/or move objects up to 25 pounds. • Required vision abilities include close, distance, color, peripheral, and depth perception, plus ability to adjust focus.

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • AD&D insurance • Short-term disability insurance • Long-term disability insurance • Life insurance • 401k retirement savings with employer match • Paid parental leave • Paid time off • Holiday pay • Employee Assistance Program