Senior Manager, Content and Thought Leadership

🔥 20 hours ago

🇺🇸 United States – Remote

💵 $130k - $160k / year

⏰ Full Time

🟠 Senior

👨🏼‍💻 Content Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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LifeStance Health

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

💼 Consulting

🛡️ Insurance

🏥 Healthcare

💰 Private Equity Round on 2016-12

Consulting • Insurance • Healthcare

LifeStance Health is a provider of comprehensive mental health services, offering care through in-person and telehealth appointments for various mental health conditions such as anxiety, depression, ADHD, and more. With a large network of licensed clinicians, including psychiatrists, psychologists, and therapists, LifeStance Health tailors care plans to fit individual needs. The company accepts a wide range of insurance plans, making mental health care accessible to a broad audience. Services include therapy, psychiatric evaluations, medication management, and psychological testing across numerous states.

📋 Description

• Architect LifeStance’s editorial ecosystem and lead editorial voice, storytelling, and content strategy across channels • Own enterprise content strategy, including content pillars, audience priorities, editorial standards, voice, tone, and storytelling approach • Develop and manage the 12-month content strategy and 90-day execution calendar • Lead annual content planning and establish quarterly review cadence • Own and evolve the editorial style guide • Coordinate content priorities across marketing, PR, social, reputation, clinical, growth, business development, and internal stakeholders • Lead editorial planning meetings and manage cross-functional content request intake • Advise on content repurposing across owned, earned, shared, paid, internal, and partner channels • Maintain editorial voice and quality standards across channels and audiences • Review content for strategic fit, brand voice, audience clarity, message consistency, and business alignment • Partner with clinical, legal, compliance, and communications stakeholders to ensure accurate and responsible content • Develop enterprise thought leadership strategy aligned with brand, reputation, clinical expertise, business priorities, and category leadership • Identify priority themes, audiences, and opportunities for differentiated thought leadership • Translate expertise into external storytelling with clinical leaders, executives, PR, content, social, and marketing teams • Build thought leadership platforms supporting earned media, owned content, sponsored content, speaking opportunities, executive visibility, and clinician storytelling • Maintain a pipeline of thought leadership topics, contributors, proof points, and activation opportunities • Serve as a strategic content and storytelling partner across marketing, PR, clinical, operations, people/talent, business development, M&A, and executive stakeholders • Translate enterprise priorities into audience-relevant messaging, content plans, campaigns, and thought leadership opportunities • Facilitate alignment on editorial priorities, timing, channel strategy, audience needs, and intended outcomes • Build processes that improve collaboration and reduce duplicative work • Ensure content supports patient acquisition, clinician engagement, referral credibility, reputation, recruiting, business development, and internal alignment • Own content KPIs, performance reporting, and measurement recommendations • Use performance data, audience insights, search behavior, reputation inputs, and stakeholder feedback to inform editorial decisions • Improve content effectiveness, audience engagement, discoverability, repurposing, and business contribution • Develop reporting on content and thought leadership contributions to awareness, trust, engagement, reputation, and growth

🎯 Requirements

• 7+ years of progressive experience in content strategy, editorial strategy, brand storytelling, communications, thought leadership, integrated marketing, or related fields • Qualified candidates must be legally authorized to be employed in the United States • Awareness, inclusivity, sensitivity, humility, and experience working with individuals from diverse backgrounds • Healthcare, behavioral health, consumer health, or regulated industry experience strongly preferred • Strong editorial judgment and experience building content strategies, editorial calendars, voice standards, and governance models • Exceptional written, verbal, visual, and video communication skills • Ability to translate complex clinical, business, and brand priorities into audience-relevant storytelling • Experience partnering cross-functionally with clinical, legal, compliance, PR, marketing, growth, social, reputation, business development, and executive teams • Strong understanding of content’s role in brand awareness, trust, reputation, discoverability, patient acquisition, clinician engagement, and enterprise growth • Experience using data, insights, search behavior, and performance reporting to inform content strategy • Strong project management skills and ability to lead complex workstreams in a fast-paced, matrixed environment • Bachelor’s degree required • Ability to sit, stand, bend, talk, hear, walk, and lift or move objects up to 25 pounds • Required vision abilities include close, distance, color, peripheral, and depth perception, plus ability to adjust focus

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • AD&D insurance • Short- and long-term disability insurance • Life insurance • 401k retirement savings with employer match • Paid parental leave • Paid time off • Holiday pay • Employee Assistance Program • Reasonable accommodation for applicants and employees with disabilities