User Acquisition Manager – Web2App

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 12%

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Logo of Loora

Loora

11 - 50 employees

Founded 2020

📚 Education

🤖 Artificial Intelligence

☁️ SaaS

💰 $12M Series A - Loora on 2024-02

Education • Artificial Intelligence • SaaS

Loora is an AI-powered English speaking tutor app that provides personalized, real-time conversational practice, pronunciation and grammar feedback, and exam/business English preparation. It uses custom large language models and advanced speech recognition to simulate real-life situations (interviews, meetings, casual conversation), deliver instant evaluation and lesson summaries, and offer an affordable, subscription-based mobile service with both consumer and business offerings. Designed for learners at all levels, Loora aims to make English fluency accessible and scalable without the cost or scheduling limits of traditional tutors.

📋 Description

• Run and scale campaigns across Google Ads (Search, Demand Gen, etc.) and other paid channels with a focus on revenue-based goals. • Define and lead the company’s Web2App strategy, optimizing quiz-based funnels to drive high-intent users into the app. • Analyze funnel performance end-to-end to identify and eliminate conversion bottlenecks. • Manage $1M+ monthly budgets, optimizing for CAC, LTV, and ROAS. • Collaborate with Product, Data, and Creative teams to ideate, test, and launch growth experiments quickly. • Introduce new ideas, tools, and approaches to continuously improve acquisition efficiency.

🎯 Requirements

• 4–6 years of hands-on User Acquisition / Performance Marketing experience, with strong focus on Google Ads (Search, Demand Gen) and Web2App funnels. • Proven success managing $1M+ monthly budgets with strong ROAS for subscription-based products. • Deep understanding of web funnels and Web2App conversion flows — advantage. • Data-fluent: experienced with AppsFlyer (or similar MMP), GA4 and BI tools. • AI-savvy, comfortable with AI tools and utilizes them in your day to day. • Hands-on, curious, and comfortable taking bold bets and learning fast. • Fluent in English.

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