Global Director of Brand & Communications

🔥 0 minutes ago

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🔴 Lead

🗣️ Communications

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LumApps

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2015

☁️ SaaS

👥 HR Tech

🤝 B2B

💰 Private Equity Round - LumApps on 2025-07

SaaS • HR Tech • B2B

LumApps is an Employee Experience Platform that provides a cloud-based intranet and communications solution to help organizations connect, engage, and empower employees through personalized content, internal communications, and collaboration tools. The company offers a SaaS product used by enterprises to manage onboarding, training, internal mobility, and personalized employee journeys, with a focus on improving engagement, belonging, and productivity across distributed workforces.

📋 Description

• Define LumApps’s international market positioning, visual and verbal identity, global PR/media strategy, analyst relations, and C-suite communications • Lead and scale the LumApps brand worldwide while ensuring localized relevance across North America, Europe, and APAC • Design and execute global multi-channel campaigns to increase brand recall, organic search visibility, and enterprise-buyer consideration • Position LumApps as a market leader and thought authority in Employee Experience and Digital Workplace solutions • Establish frameworks and metrics for global brand awareness, regional sentiment, brand affinity, and competitive market awareness • Own and evolve global brand identity, value propositions, platform narrative, design system, tone of voice, and brand guidelines • Ensure brand consistency across international sales teams, regional demand generation, product UI/UX, events, and multimedia assets • Develop global earned-media strategies and manage localized PR agencies across North America, EMEA, and APAC • Drive analyst relations with Gartner, Forrester, IDC, and other global industry analyst firms • Direct corporate announcements, partnership releases, product innovations, and international crisis communications • Craft executive keynotes, op-eds, media talking points, and conference presentations • Partner with Global HR and People Ops on international employer branding • Direct international PR, brand, and production agency networks and optimize communications budgets • Lead a distributed team of brand strategists, writers, PR agencies, and creative talent across multiple time zones

🎯 Requirements

• 8+ years leading brand strategy and corporate communications in B2B SaaS, enterprise software, or top-tier global agencies • Direct experience supporting global go-to-market strategies • Proven success scaling brand awareness across international markets, specifically North America, Europe, and expansion markets such as APAC • Experience navigating cross-cultural communication nuances • Experience managing multi-region PR campaigns • Strong background in global media relations, analyst relations, executive communications, and international reputation management • 4+ years managing distributed international teams, time-zone logistics, and global agency rosters • Flawless written and executive-level editorial skills • Ability to build high-concept narratives that resonate across diverse enterprise markets

🏖️ Benefits

• 25 vacation days (prorated based on hire date) • 9 sick days • 10 paid holidays • 2 floating holidays • United Healthcare health insurance • 100% employer-paid benefits from day 1 • 401k Retirement Plan with 100% matching of contributions up to 4% • Inclusive maternity & paternity leave • Team celebrations and seasonal events • Company laptop with equipment of your choice