Director, Programmatic

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $120k - $140k / year

⏰ Full Time

🔴 Lead

👔 Director

👻 Ghost score 0%

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Lunar Solar Group

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

💼 Consulting

📣 Marketing

🛍️ eCommerce

Consulting • Marketing • eCommerce

Lunar Solar Group is a global growth consultancy and full-service digital agency that helps DTC and retail brands scale by combining marketing expertise with proprietary commerce and AI-driven technology. The company operates multiple service divisions (acquisition, retention, and website/studio) through brands like MuteSix, Enkore, No Sleep Studio, and Sharma Brands, offering full-funnel acquisition, lifecycle and loyalty programs, performance creative, and ecommerce site optimization. Lunar also builds and markets proprietary martech and AI solutions (Mission Control, CairnAI, DTR Labs, Stay AI) that connect digital marketing to in-store conversion and improve attribution, personalization, and subscription management for clients.

📋 Description

• Lead programmatic strategy, execution, and optimization across medium to large client accounts • Directly manage campaigns in The Trade Desk for a portfolio of 6–8 clients • Own client-facing communication, strategic recommendations, performance storytelling, testing roadmaps, and problem-solving • Support new business and existing-client audits and RFP participation • Translate growth objectives into programmatic strategies across DSPs such as The Trade Desk, DV360, Amazon, Yahoo, StackAdapt, and AI Digital • Drive media buying decisions involving campaign structure, audience segmentation, bidding, measurement, and budget allocation • Apply advanced targeting, dynamic creative strategies, and emerging platform capabilities • Use AI tools and automation to improve campaign efficiency and scalability • Partner with analytics, creative, and account teams • Mentor Managers, Senior Analysts, and Analysts • Oversee campaign QA, troubleshoot platform issues, and ensure accurate implementation • Guide attribution modeling, testing frameworks, and performance interpretation • Ensure brand safety, viewability, and ad verification standards • Support new-client onboarding through audits, recommendations, and transition planning • Contribute to playbooks, best practices, training, and process improvements • Improve workflows, reporting standards, and operational efficiency • Stay current on industry trends and programmatic best practices

🎯 Requirements

• Bachelor’s degree in Marketing, Business, or a related field preferred • 5+ years of experience managing hands-on-key programmatic media, digital marketing, or performance marketing, ideally within an agency environment • Strong hands-on experience managing and scaling campaigns across major DSPs, including The Trade Desk, DV360, and Amazon DSP • Proven ability to independently manage larger or more complex client relationships with limited oversight • Deep understanding of programmatic metrics, audience strategy, optimization techniques, and attribution modeling • Experience with DMPs, CDPs, and ad verification tools preferred • Strong analytical skills, including interpreting performance data, structuring tests, and delivering actionable insights • Excellent verbal and written communication skills • Strong understanding of how creative impacts programmatic performance • Highly collaborative, proactive, and solutions-oriented, with strong attention to detail and follow-through • Entrepreneurial mindset with a passion for innovation and continuous learning • Legally authorized to work in the United States of America • Must not require sponsorship for employment visa status

🏖️ Benefits

• 100% paid Medical, Dental, Vision, STD, LTD, and Life insurance • 401K with company match • Generous PTO and holidays • A day off during your birthday week • Accelerated career growth and leadership opportunities • Direct mentorship and collaboration with senior leaders across departments