Director of Marketing

Job not on LinkedIn

🔥 42 minutes ago

🔔 Pennsylvania – Remote

🔔 Pennsylvania – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 15%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Lympha Press

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📋 Description

• Maximize the sales and profit potential of the company’s products and services • Lead product positioning, portfolio strategy, market development, pricing, and sales enablement • Anticipate customer needs and communicate the company’s value proposition • Use market, customer, competitive, financial, and operational insights to guide product strategy and support accurate sales forecasting • Ensure the company’s portfolio meets or exceeds revenue and market goals • Synthesize competitive analysis and market assessments to inform product strategy and prioritize investments • Establish go-to-market plans and a strategic portfolio roadmap • Segment markets, identify target customers, and uncover unmet market needs • Collect and analyze market, financial, and operational performance data • Inform product lifecycle management and pricing strategies • Define commercial structure, set field pricing implementation, and monitor price realization and average selling price • Support the field sales organization and maximize customer awareness and sales penetration • Drive sales enablement through education, training, and market development • Engage key opinion leaders in strategic discussions and support Sales with KOL activities • Improve market awareness and the performance of tradeshows and other events • Ensure appropriate clinical data generation and utilization • Work with Operations to support accurate forecasting • Inform Product Development through customer insights and competitor strategies • Collaborate with employees, managers, and departments across the company • Foster company culture through recruiting, development, training, and career pathing • Ensure team members are fully trained and knowledgeable about products and processes • May supervise one or more employees

🎯 Requirements

• Four-year degree in business, economics, healthcare, or an equivalent field • Minimum of five years of experience managing a product portfolio • Deep understanding of product strategy, portfolio management, and product development • Experience building teams and fostering culture • Proven success developing complex product strategies and plans • Demonstrated ability to lead business initiatives to successful outcomes • Leadership and consensus-building skills, including experience working with cross-functional teams • Excellent written, verbal, interpersonal, presentation, and facilitation skills • Strong analytical, organizational, project management, and process management skills • Good negotiation, problem-solving, planning, and decision-making skills • Ability to scope projects, set objectives and goals, develop schedules and resource assignments, measure performance, and evaluate results • Strong initiative and self-motivation • Ability to manage multiple projects, use resources effectively, and achieve goals • Excellent follow-through, attention to detail, and time management • Strong leadership and team management skills • Practical knowledge of computers, software, and products applicable to the industry • Ability to work a flexible schedule as needed and manage time effectively while working independently with minimal supervision and supervising others • Ability to work productively in a fast-paced environment with unscheduled interruptions while exercising sound judgment and taking responsibility for decisions and results • Medical device and/or DME experience preferred; sales experience is a plus • MBA preferred

🏖️ Benefits

• Medical, dental, and vision benefits • 401(k) benefits • Unlimited Paid Time Off • Flexible schedule as needed • Opportunity to influence product development, pricing, and sales enablement • Strategic opportunity to shape product positioning, portfolio strategy, and go-to-market plans

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