SEO, AI Content Specialist

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MedBridge

51 - 200 employees

🏥 Healthcare

⚕️ Healthcare Insurance

📚 Education

💰 Venture Round on 2021-01

Healthcare • Healthcare Insurance • Education

MedBridge is a healthcare education and patient care software company that provides innovative solutions for healthcare professionals to enhance patient care and practice efficiently. Offering a rich library of evidence-based online continuing education courses, customizable home exercise programs, and digital care tools, MedBridge supports various disciplines including physical therapy, occupational therapy, speech-language pathology, and nursing among others. The platform is trusted by over 350,000 healthcare providers and aims to bridge the gap between patient and provider with its comprehensive resources and expert-driven content aimed at improving healthcare outcomes.

📋 Description

• Outline, write, and edit clinician-facing blog articles from course transcripts, SME interviews, and existing assets using AI-assisted workflows • Edit and shape content from external contributors, guest bloggers, and subject matter experts • Collaborate with instructors and SMEs on outlines, feedback, citations, and clinical accuracy • Write and optimize SEO elements including metadata, headers, titles, descriptions, alt text, FAQs, keyword integration, and internal linking • Write copy for lead-generation assets, webinar and podcast campaigns, registration and landing pages, emails, scripts, and social copy • Plan and write discipline-specific clinical newsletters for SLP, PT, OT, AT, and RN audiences • Select featured newsletter content and align messaging with product launches and strategic priorities • Support SEO maintenance through content refreshes, 301 redirects, and ranking improvements • Request, upload, and optimize YouTube videos aligned to article and search strategy • Build and document repeatable AI-assisted content workflows, prompts, and quality checks • Report to the Senior Manager of Content Strategy & Communications

🎯 Requirements

• 2–4 years of experience in content writing, SEO, or content marketing • Experience ideally in healthcare, healthtech, or another technical or regulated field • Strong SEO fundamentals, including keyword research, search intent, metadata, internal linking, content refreshes, redirects, FAQs, and headers • Hands-on experience using AI tools for content development, prompting, AI-assisted drafting and editing, quality control, and workflow documentation • Strong editorial judgment across voice and tone, structure, clarity, and citation integrity • Ability to write for professional audiences without oversimplifying • Ability to translate clinical or technical concepts into accurate, accessible content • Comfort collaborating cross-functionally with SMEs and SEO, product, and clinical partners • Ability to manage feedback across multiple stakeholders • Solid content-operations skills, including managing deadlines, organizing inputs, and maintaining consistency across formats • Experience writing for clinician or healthcare professional audiences is nice to have • Familiarity with AI content platforms such as Claude or custom GPTs is nice to have • Experience building or maintaining prompt libraries and repeatable AI content workflows is nice to have • Experience with email and newsletter platforms and campaign coordination is nice to have • Familiarity with SEO and analytics tooling and content management systems is nice to have

🏖️ Benefits

• Mission-driven work impacting clinicians and patients • Part-time schedule of 30 hours per week • Fully remote work • Meaningful content work supporting healthcare professionals • Equal opportunity employer

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