Portfolio Messaging Strategist

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $124k - $223.1k / year

⏰ Full Time

🟠 Senior

🔴 Lead

👻 Ghost score 0%

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Mendix

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2005

💼 Consulting

🏥 Healthcare

🏭 Manufacturing

💰 $25M Series B on 2014-01

Consulting • Healthcare • Manufacturing

Mendix is a leading enterprise low-code application development platform recognized by Gartner's Magic Quadrant 2024. It allows enterprises to accelerate application development and delivery using AI-enhanced features. Mendix offers a visual IDE called Studio Pro, which simplifies complex tasks and automates routine processes. The platform supports IT governance, compliance, and digital transformation strategies. Mendix helps organizations optimize legacy investment and create exceptional customer experiences across industries like financial services, manufacturing, and retail. It also provides robust integration capabilities and collaboration with strategic partners like AWS and Red Hat.

📋 Description

• Define and continuously evolve the master narrative for Intelligence Center X and the broader portfolio • Build narrative frameworks grounded in customer challenges, differentiated product value, market dynamics, and Siemens’ industrial expertise • Establish messaging architecture, proof points, terminology, and storytelling standards connecting corporate vision, portfolio positioning, product messaging, industry use cases, and customer outcomes • Ensure narrative consistency across executive and leadership communications • Identify messaging gaps, inconsistencies, or competing narratives and drive alignment • Lead development of executive keynotes, high-profile presentations, customer events, analyst engagements, and executive communications related to Intelligence Center X and industrial AI • Partner with senior executives, product leaders, and subject matter experts to transform complex strategies and technical innovations into audience-specific stories • Define presentation storylines, narrative arcs, proof points, visual direction, customer examples, and calls to action • Create scalable executive storytelling processes, including briefing frameworks, content governance, speaker preparation, message rehearsals, and post-event content repurposing • Develop expertise in portfolio capabilities, product roadmaps, technical architecture, customer adoption models, competitive positioning, and strategic ecosystems • Translate industrial data platforms, knowledge graphs, AI/ML lifecycle management, low-code development, agentic workflows, governance frameworks, and human-AI collaboration into customer value propositions • Collaborate with Product Management, Product Marketing, Solutions Marketing, and Sales teams to connect narrative claims to measurable business outcomes and technical proof • Build relationships across Siemens businesses, product organizations, marketing functions, industry teams, regions, and strategic partners • Lead narrative reviews and decision-making forums to drive alignment and resolve competing priorities • Coach executives, product marketers, and go-to-market leaders on customer-first storytelling, message hierarchy, narrative discipline, and executive presentation best practices

🎯 Requirements

• 10+ years of experience in Product Marketing, Strategic Marketing, Portfolio Marketing, Brand Strategy, Communications, or a related discipline • Experience within enterprise software, industrial technology, AI, data platforms, automation, cloud technologies, or platform businesses • Demonstrated success defining category, platform, or portfolio narratives that improved market understanding, strengthened differentiation, and supported go-to-market execution • Extensive experience developing executive keynotes, leadership presentations, and high-visibility communications • Exceptional storytelling, writing, editing, and presentation development skills • Strong product marketing acumen • Ability to synthesize market trends, customer needs, product capabilities, competitive dynamics, and proof points into a compelling strategic narrative • Ability to engage deeply with technical products while translating complexity into clear business value without losing credibility • Proven ability to influence senior leaders and align cross-functional stakeholders in a global, highly matrixed environment • Strong executive presence, communication skills, and stakeholder management capabilities

🏖️ Benefits

• Target incentive of 5–10% of base salary • Health insurance • Dental insurance • Vision insurance • 401(k) plan with company match • Paid time off • Professional development opportunities