Senior Manager – Growth Marketing, Communications

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $120k - $140k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 0%

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Logo of Mission Telecom

Mission Telecom

11 - 50 employees

Founded 1983

📡 Telecommunications

🤝 Non-profit

🌍 Social Impact

Telecommunications • Non-profit • Social Impact

Mission Telecom is a nonprofit telecommunications provider dedicated to delivering affordable broadband solutions to social impact organizations, schools, and libraries. By leveraging the country's largest and fastest 5G network, Mission Telecom ensures that nonprofits can focus on their missions with reliable and secure internet access. The company offers a range of connected devices, account management services, and a commitment to social impact, enabling communities to engage effectively and equitably in the digital landscape.

📋 Description

• Lead B2B growth marketing for Mission Telecom’s broadband program, allocating approximately 75% of time to broadband • Build and manage an always-on demand generation engine for hotspots, fixed wireless, mobile phone service, connected devices, and savings opportunities • Launch monthly campaigns with defined audiences, offers, conversion paths, and measurement • Test and scale messaging, offers, channels, audiences, and creative • Build account-based marketing programs for school districts, library systems, nonprofits, and other eligible organizations • Develop target-account lists, identify decision-makers, and coordinate marketing with sales outreach • Develop segmented email, nurture, and lifecycle programs for lead conversion, reactivation, cross-sell, expansion, and referrals • Own website conversion, landing pages, product and vertical pages, messaging, calls to action, forms, value propositions, and conversion paths • Create sales enablement materials including case studies, one-pagers, comparison sheets, presentations, email templates, proposal content, customer proof, and objection-handling resources • Develop customer stories, webinars, guides, newsletters, educational resources, thought leadership, and quantified customer proof • Turn conferences, sponsorships, and webinars into measurable pipeline through coordinated targeting, engagement, and follow-up • Own marketing operations including lead routing, automation, segmentation, attribution, CRM discipline, funnel definitions, dashboards, and reporting • Report on marketing-sourced pipeline and revenue, marketing-influenced revenue, acquisition cost, conversion rates, and marketing ROI • Manage targeted paid acquisition across Google Search, LinkedIn, retargeting, and affiliate marketing • Manage external agencies, consultants, and vendors within an approved annual budget • Lead Mission Telecom Giving communications, allocating approximately 25% of time to Giving • Own Giving’s editorial calendar and measurable communications goals • Develop rapid-response protocols for reputational or political developments • Support board communications for Mission Telecom Giving • Produce reports, articles, op-eds, social media, email, and annual reports • Translate grantmaking insights, portfolio outcomes, and policy and sector developments into narratives for philanthropic, policy, and partner audiences • Perform other duties and responsibilities as assigned

🎯 Requirements

• 7 or more years of progressive experience in B2B marketing, growth marketing, demand generation, or a related field, including owning a program or function end to end, from strategy and budget through results • Track record of generating qualified B2B pipeline and closed revenue, with measurable results • Hands-on experience with email and nurture, paid acquisition, landing pages, CRM, and marketing automation • Experience building and running account-based marketing (ABM) programs with a sales team • Experience with marketing operations, attribution, full-funnel reporting, conversion optimization, and testing • Strong collaboration with sales and business development teams • Experience with partner, channel, or referral marketing • Experience with earned media and thought leadership • Strong writing across sales copy and policy-literate thought leadership • Experience managing outside agencies, freelancers, technology vendors, or specialized partners within a set budget • Sound judgment managing competing priorities across two reporting lines • Travel up to 10% for conferences and events • Applicants must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States • Cover letter and resume required • Portfolio or work examples encouraged

🏖️ Benefits

• Fully paid medical, dental, vision, short- and long-term disability, and life/AD&D insurance • 85% of dependent coverage for medical, dental, and vision • Partial phone and internet reimbursement • 5% Safe Harbor contribution into a 401(k) • Unlimited PTO plus 14 paid holidays per year

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