Principal Strategist, Ad Measurement

Job not on LinkedIn

🔥 8 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

👻 Ghost score 10%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

MNTN

WebsiteLinkedInAll Job Openings

201 - 500 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

MNTN is a software company that specializes in advertising solutions for brands, enabling them to achieve measurable results through television advertising. Their flagship product, MNTN Performance TV, is the first ever Connected TV advertising platform designed specifically for direct-response marketing. This innovation allows advertisers to link their performance metrics directly to TV campaigns, enhancing their ability to drive conversions, revenue, and site visits.

📋 Description

• Own best practices for advanced measurement and performance validation, including incrementality testing, lift studies, attribution, and experimental design within the CTV ecosystem • Partner with Customer Success to design, evaluate, and interpret customer measurement approaches • Advise customers by translating complex measurement results into clear, actionable business insights and communicating confidence levels and limitations • Lead internal and external enablement on measurement rigor and analytical best practices • Contribute measurement-driven insights to go-to-market initiatives, including playbooks, positioning, and enablement materials • Synthesize customer engagement learnings to identify patterns and opportunities for product strategy and roadmap discussions • Partner with external measurement vendors and Engineering to define and operationalize advanced measurement solutions • Serve as an escalation point for complex post-launch measurement challenges and lead structured analysis • Maintain expertise on the evolving CTV and AdTech measurement landscape • Become a trusted measurement advisor and deliver insights that drive informed business decisions • Establish and scale partner relationships around incrementality, MMM, and attribution • Drive improvements to churn, revenue growth, and customer sentiment around escalated measurement needs

🎯 Requirements

• 8+ years of experience in customer-facing solutions, product, analytics, or technical roles, with ownership over measurement strategy, performance validation, or complex analytical problem-solving • Prior experience in AdTech, MarTech, or performance marketing • Direct exposure to incrementality testing, lift studies, attribution, or experimental measurement frameworks • Ability to translate complex technical and analytic concepts into clear, executive-ready recommendations • Customer-centric mindset and comfort guiding customers through complex post-launch performance validation and optimization • Proven ability to work with Product, Engineering, Customer Success, and external partners to drive customer outcomes • Ability to identify performance gaps, troubleshoot challenges, and recommend actionable solutions • Familiarity with the CTV and performance marketing ecosystem, including measurement and attribution providers, strongly preferred

🏖️ Benefits

• People-first company culture • Named one of Ad Age’s Best Places To Work in 2026

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume