Director, Field Marketing

Job not on LinkedIn

🔥 0 minutes ago

🌽 Illinois – Remote

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💵 $130k - $170k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 0%

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Logo of Avenu Insights & Analytics

Avenu Insights & Analytics

501 - 1000 employees

Founded 1978

🏛️ Government

📋 Compliance

☁️ SaaS

Government • Compliance • SaaS

Avenu Insights & Analytics is a firm dedicated to enhancing revenue recovery and compliance for state and local governments. The company provides a comprehensive suite of services and software solutions aimed at maximizing transparency and operational efficiency while helping taxpayers meet their obligations. With expertise in compliance auditing, digital transformation, and public records management, Avenu collaborates with government entities to identify new revenue opportunities and optimize citizen services.

📋 Description

• Own and drive Neumo's national event strategy and annual operating model • Allocate a significant national field-marketing budget across products, territories, and business units • Co-own event-driven pipeline and retention outcomes with Sales and business-unit leaders • Launch and scale Neumo's flagship annual customer conference planned for Q2 2027 • Own conference strategy, experience design, registration, partner/sponsor program, supplier contracts, and P&L • Plan and manage logistics for sales kickoff, President’s Club, and other strategic go-to-market meetings • Build, lead, and grow the events team • Protect and amplify Neumo's brand across events • Oversee venue, booth, shipping, staffing, and collateral logistics • Own the event-management system and improve processes through software adoption and AI-enabled tooling • Report on event performance and connect activity to pipeline and closed-won revenue • Build and oversee the multi-million-dollar budget, forecast spend, negotiate contracts, and demonstrate ROI • Design a high-conversion lead-to-opportunity flow from events • Serve as executive escalation point with vendors and venues • Partner with Sales Development and Inside Sales to convert booth meetings into discovery and demo calls • Align event programming with business, territory, and retention strategies • Partner with HRBP on hiring, headcount planning, compensation actions, career pathing, and workforce planning • Define team structure, reporting lines, role scope, and career paths • Set growth plans, coach employees, provide feedback, and create stretch opportunities • Lead performance management and address performance gaps • Build a culture of accountability and ownership

🎯 Requirements

• 10+ years of experience in field marketing, event marketing, or corporate/global event management • Experience managing a portfolio of 100+ events annually • 5+ years of people-management experience • Experience recruiting, hiring, onboarding, and developing team members • Experience leading agencies, DMCs, production partners, and vendors • Experience in a high-velocity, multi-workstream environment • Full ownership of a large budget, including forecasting, procurement, contract negotiation, and demonstrating ROI • Experience standing up or scaling a flagship customer conference, sales kickoff, or similarly large-scale/executive event • Experience partnering cross-functionally with Sales, business-unit leaders, and Customer Success • Experience designing executive, VIP, or incentive experiences • Public sector, govtech, SaaS, or regulated-industry experience is a strong plus • Ability to set a national event strategy and build the operating model • Ability to hire, develop, and lead event professionals • Budget and vendor management, including multi-million-dollar budgets and national/international vendor contracts • Reporting and analytics for event performance and ROI • Project management using tools like Monday.com • Executive presence with senior leaders and government stakeholders • Strong written and verbal communication • Analytical ability to translate event data into cost-per-lead, cost-per-opportunity, and pipeline insights • Experience designing attendee experiences • No educational credential is explicitly required

🏖️ Benefits

• Competitive benefits and compensation package • Equal Opportunity Employer

Apply Now

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