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Staff Marketing Manager

🕒 September 23

🇺🇸 United States – Remote

💵 $96k - $180k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

Where this job comes from

Posted on NerdWallet's careers page, not through a job board

First seen by Remote Rocketship September 23

Still open on NerdWallet's site. Checked 5 hours ago.

Logo of NerdWallet

NerdWallet

501 - 1000 employees

Founded 2009

💸 Finance

💳 Fintech

💰 Secondary Market on 2021-05

Finance • Fintech

NerdWallet is on a mission to help provide clarity for consumers and SMBs so they can make financial decisions with confidence. The company prides itself on cultivating an award-winning culture that fosters equity and inclusivity, allowing its employees, known as 'Nerds', to thrive. It invests heavily in its workforce through professional development and community engagement, focusing on helping the underserved and unbanked populations through its Corporate Social Responsibility programs. NerdWallet has been recognized for its positive workplace culture and commitment to making a tangible difference in the lives of consumers.

📋 Description

• Own email and push notification strategy and execution for a business vertical or customer engagement area • Identify opportunities and launch net-new programs • Conduct experimentation, analysis, optimization, and scaling • Evolve the engagement roadmap based on customer insights and business priorities • Design and launch campaigns and automated programs using segmentation and personalization • Partner with Product, Engineering, Analytics, and Data Science to improve email and push infrastructure • Develop predictive models and targeting strategies • Test integrated customer experiences • Own performance measurement and ROI across email and push • Build and maintain reporting frameworks for continuous optimization • Design and run A/B tests across creative, landing pages, audience targeting, and customer experiences • Translate performance, test results, and customer behavior into recommendations for marketing strategy, product decisions, and business priorities • Communicate impact and trade-offs to stakeholders and leadership • Mentor teammates, challenge existing practices, streamline workflows, and flag operational risks with proposed solutions • Report to the VP, Customer Growth

🎯 Requirements

• 7+ years of professional experience working with data and cross-functional stakeholders in marketing or a related function • Strong analytical skills and ability to derive insights from data to guide strategy and prove impact • Hands-on experience with a customer engagement platform such as Braze, Iterable, or Salesforce Marketing Cloud • Experience managing budgets and reporting performance against KPIs • Strong cross-functional collaboration skills and ability to influence decisions without direct authority • Owner mentality with a bias for action • AI literacy and ability to use AI and automation tools to build solutions independently • Bachelor’s degree in a technical field such as mathematics, economics, engineering, or statistics, or equivalent hands-on professional experience • Familiarity with SQL and/or HTML • Experience in fintech, consumer finance, or another regulated industry

🏖️ Benefits

• Industry-leading medical, dental, and vision health care plans for employees and their dependents • Flexible Vacation Time Off + 11 holidays + holiday company shutdown • New Parent Leave for employees with a newborn child or a child placed with them for adoption or foster care • Mental health support • Paid sabbatical after 5 years • Health and Dependent Care FSA and HSA Plan with monthly NerdWallet contribution • Monthly Wellness Stipend • Cell Phone Stipend • Wifi Stipend for remote Nerds • Work from home equipment stipend for remote Nerds • Co-working space subsidy for remote Nerds • Employee Resource Groups • Hackathons and team events • Company-wide events including NerdLove and annual Charity Auction • 8 hours of volunteer time off per quarter • Company match for charitable donations • 401K with 4% company match • Early access to new financial products and tools • Financial wellness guidance and unlimited access to a Certified Financial Planner through Northstar • Disability and Life Insurance with employer-paid premiums • Equity offered

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