Lifecycle Marketing Lead

Job not on LinkedIn

🔥 12 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $150k - $300k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Nagish

WebsiteLinkedInAll Job Openings

11 - 50 employees

📡 Telecommunications

🤖 Artificial Intelligence

👥 B2C

Telecommunications • Artificial Intelligence • B2C

Nagish is a telecommunications company dedicated to making communication more accessible for everyone. The name 'Nagish' means 'Accessible' in Hebrew, reflecting the company's mission to empower individuals to communicate freely and privately without the need for third-party listeners. They offer innovative solutions such as real-time text-to-speech and speech-to-text technology, allowing users to engage in phone conversations with enhanced privacy and ownership of their communication.

📋 Description

• Own lifecycle marketing strategy across activation, engagement, retention, reactivation, and growth • Design and launch email, in-product, and other lifecycle campaigns that move customers through key moments in the journey • Map customer segments, lifecycle stages, behavioral triggers, and messaging opportunities • Build onboarding and activation flows that help customers understand value quickly • Develop retention and re-engagement programs that bring customers back with relevant, useful communication • Write clear, compelling lifecycle copy that reflects Rylo’s voice and gives customers a reason to act • Partner with product, growth, data, and customer-facing teams to understand user behavior and identify opportunities • Define campaign goals, track performance, and report on results across key lifecycle metrics • Run structured experiments to improve conversion, engagement, retention, and repeat usage • Turn customer insights, product usage data, and campaign learnings into better segmentation and messaging • Maintain a high-quality lifecycle calendar and ensure campaigns are coordinated, timely, and operationally sound • Build repeatable processes that make lifecycle marketing more scalable over time • Use AI to accelerate content creation, analyze customer behavior, generate insights, and automate repetitive work

🎯 Requirements

• 5+ years of experience owning lifecycle, retention, CRM, email, or growth marketing programs • Experience with a mobile consumer app, ideally in a high-growth B2C technology company • Strong understanding of customer journeys, segmentation, behavioral triggers, and lifecycle stage-based messaging • Proven ability to build campaigns that improve activation, engagement, retention, or reactivation • Strong copywriting skills, with the ability to make complex ideas clear, concise, and motivating • Comfort working with data to diagnose opportunities, measure campaign performance, and make decisions • Experience running experiments and using results to improve future campaigns • Strong operational judgment, including the ability to manage multiple campaigns, details, and timelines without losing quality • Hands-on experience using AI tools to improve the speed, quality, and effectiveness of marketing execution • Ability to work cross-functionally with product, growth, data, and customer-facing teams • A customer-first mindset and a high bar for relevance, clarity, and usefulness in every message • High ownership, strong follow-through, and the ability to turn ambiguous opportunities into shipped work • Availability to work hours aligned with the Eastern Time Zone

🏖️ Benefits

• Work on a fulfilling, life-changing product (literally) • Join as a key player at an early stage and receive generous options • Unlimited time off and sick days • Annual company get-together • Medical, Dental, and Vision plans with FSA, HSA, and Telehealth benefits • 401(k) plan with company match