Product Marketing Manager

Job not on LinkedIn

🔥 10 minutes ago

🇺🇸 United States – Remote

💵 $145k - $180k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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Nectir

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

📚 Education

🤖 Artificial Intelligence

☁️ SaaS

Education • Artificial Intelligence • SaaS

Nectir is an education technology company that provides FERPA-compliant, LMS-integrated AI assistants and synchronous chat tools for schools and higher-education institutions. Its product (Nectir AI) turns course materials and institutional content into customizable, campus-specific AI Assistants that deliver 24/7 personalized student support, automated feedback for instructors, built-in analytics, and private endpoints to protect student data. Nectir is focused on enabling safe, scalable AI across campuses by integrating directly into learning management systems and offering controls and monitoring for administrators.

📋 Description

• Build and own a launch roadmap ranking launches by importance • Write and run launch playbooks covering messaging, assets, internal training and go-to-market timing • Lead the first major launch of a new data product for higher education and university systems • Define product positioning and messaging within Nectir’s overall brand • Match products to buyers including high school leaders, higher-education administrators and system offices • Shape product packaging for distinct buyers and standalone pricing and sales • Keep website product pages and sales deck aligned with current positioning • Research buyers and build persona cards • Build and maintain competitor battlecards covering pricing, packaging and positioning • Turn customer and prospect call insights into sharper messaging • Create sales-enablement content for AEs, SDRs and CS • Run messaging certification for sales representatives • Triage company-wide enablement requests and prioritize work • Update scripts based on what works on customer calls • Bring Sales and CS customer insights into Product roadmap conversations regularly • Report to the Head of Marketing

🎯 Requirements

• Hands-on B2B SaaS product marketing experience, including positioning, messaging and launches owned from start to finish • Track record of sales enablement that reps actually used • Experience running buyer or competitive research and turning it into positioning, packaging or sales materials • Sharp writing that turns product features into buyer-focused, repeatable language • Highly collaborative style working with Product, Sales and CS • Judgment to prioritize a high volume of requests and say no with a reason • Proactive, self-directed communication in a remote, async team • Experience marketing to education buyers is nice to have • Packaging or pricing work for a multi-product line is nice to have • Experience launching AI or data products is nice to have • Experience building a sales certification or onboarding program is nice to have • First or early product marketing hire at a startup is nice to have • Experience using AI tools for research and content work is nice to have • No degree requirements

🏖️ Benefits

• Comprehensive health coverage: medical, dental, and vision (for US-based roles only) • 401k with employer match (for US-based roles only) • Unlimited PTO • Equity (stock options) • Flexible, remote-first work environment • Competitive base salary

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