Senior Growth Architect

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🔥 6 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $150k - $195k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

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Nemetschek Group

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1963

🏗️ Construction

☁️ SaaS

🤝 B2B

💰 IPO on 2002-01

Construction • SaaS • B2B

Nemetschek Group is a Germany-based software company that develops and sells digital solutions for the architecture, engineering and construction (AEC) sector across the entire building lifecycle. Its products focus on CAD/BIM, planning, design, construction and building operation workflows, delivered as desktop, cloud and collaborative software aimed at professional firms and project teams.

📋 Description

• Support demand generation across a focused portfolio of Nemetschek divisional brands • Translate demand strategy, priorities, and standards into brand-specific growth plans and hands-on execution • Partner with the Principal Growth Architect and assigned brand teams to create actionable growth plans • Plan, launch, optimize, and analyze demand generation initiatives across paid media, lifecycle marketing, and targeted plays such as ABM and market expansion • Define, run, analyze, and optimize A/B, multivariate, and matched-market tests • Serve as the day-to-day demand-generation partner for assigned brands • Coordinate with brand marketing, Product Marketing, Sales, Customer Success, agencies, and shared marketing teams • Turn campaign, funnel, customer, and market insights into actions and recommendations • Surface opportunities, risks, and resource needs to the Principal Growth Architect, VP of Demand Gen, and brand leadership • Measure and report performance using KPIs including pipeline contribution, conversion, CAC, ROI, retention, and LTV • Guide delivery across internal specialists, agencies, vendors, and shared-service partners while completing priority work when needed • Document and share effective tactics, insights, and repeatable practices across brands and the demand-generation organization

🎯 Requirements

• 5+ years in management consulting or B2B marketing, preferably in technology/SaaS, leading segmentation/targeting, demand generation, and lead optimization • Experience scaling customer acquisition, engagement, conversion, and retention through digital and integrated marketing programs • Experience planning, launching, and optimizing multi-channel growth initiatives in an agency, consulting, or in-house environment • Highly organized, with strong project management, communication, stakeholder-management, and cross-functional collaboration skills • Demonstrated ability to use funnel, campaign, and customer data to generate actionable insights and optimize growth performance • Experience developing hypotheses, running experiments, interpreting results, and applying learnings to improve performance • Ability to independently drive assigned brand work within shared demand strategy, priorities, measurement standards, and best practices • Ability to coordinate agencies, vendors, shared marketing resources, and cross-functional partners without direct supervisory responsibility • Experience with Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, DSPs, marketing automation, CRM, and analytics tools

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