Senior Product Marketing Manager

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Nexcess

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2000

🤝 B2B

🛍️ eCommerce

B2B • eCommerce

Nexcess is a managed web hosting provider focused on performance, security, and reliability for business websites and online stores. The company offers managed hosting and related services optimized for e-commerce platforms and content management systems, with features like CDN and security integrations to support business and agency customers running WordPress, WooCommerce, Magento, and other web applications.

📋 Description

• Own messaging, positioning, and go-to-market strategy for the Managed Cloud portfolio • Lead go-to-market execution for new products and features, including launch planning, enablement, and commercialization readiness • Translate technical capabilities into business value for owners, IT generalists, finance leads, and compliance stakeholders • Develop buyer personas, competitive positioning, sales enablement materials, and customer-facing messaging • Work with demand marketing to drive pipeline and new product revenue • Build scalable sales enablement programs, including training, objection handling, and competitive intelligence resources • Own competitive and displacement positioning • Drive customer research, market analysis, and win/loss programs • Build CFO-oriented value messaging, including cost of ownership and cost of downtime • Partner with Product, Sales, Demand Generation, Customer Success, and Revenue Operations on launches, campaigns, and revenue initiatives • Write and review customer-facing copy across web, campaign, and partner assets • Maintain a source of truth for messaging • Monitor market trends, emerging technologies, and competitor activity • Support pricing, packaging, analyst relations, thought leadership, customer advocacy, channel marketing, and partner marketing initiatives • Represent the company at industry events, webinars, and customer engagements as a subject matter expert • Perform other duties as assigned

🎯 Requirements

• 7+ years of Product Marketing experience in B2B Infrastructure, Cloud, Hosting, Managed Services, or Enterprise SaaS environments • Prior experience mentoring Product Marketing professionals and leading cross-functional initiatives • Strong understanding of Bare Metal, Kubernetes, virtualisation, cloud platforms, and managed hosting • Proven experience supporting Sales-Led Go-to-Market motions and revenue-focused organizations • Demonstrated success developing positioning, enablement programs, and customer-centric messaging that drives adoption and revenue impact • Strong financial and business acumen, including ROI or TCO-based value messaging experience • Exceptional communication, storytelling, and presentation skills • Experience conducting customer interviews, Win/Loss analysis, and market research • Strong leadership, organisational, and project management skills • Ability to manage multiple priorities in a fast-paced environment • Helpful but not required: experience selling to companies without dedicated IT, competitive migration and displacement plays, regulated buyers, channel and technology advisor motions, or MEDDPICC • Curiosity about technical detail and AI's impact on product marketing

🏖️ Benefits

• Remote work option • Reasonable accommodations for individuals with disabilities • Equal employment opportunity protections